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After a few weeks of growing out your scruff, you’re likely to experience a touch of beard itch (and possibly a bit of flaking). You’ll be tempted to reach for a harsh shampoo and a vigorous face forest scrub. Resist that urge. It’ll just dry your beard out and make it all the more prickly. The solution? A gentle, conditioning beard oil. Here Mr. Natty demonstrates proper usage of his signature beard elixir.