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Every year brings a new crop of wowza products, and 2013 was no different—in fact, it was a veritable beauty windfall. From a brow-transforming microwand to a lip crayon that glows under black light, this year’s standouts have already changed our routines. Behold, the class of 2013’s breakout stars.
What do Albert Einstein, Marie Curie, and RéVive’s Intensité Volumizing Serum Targeted Skin Filler have in common? The Nobel Prize. Powered in part by a variation of Epidermal Growth Factor (EGF), whose discovery won biochemist Stanley Cohen the Nobel in Medicine in 1986, this serum pumps up slackening skin and helps shield against pollution.
The gluten-free trend extends beyond your plate. Commonly used as a binding agent in cosmetics, potentially tummy-irritating gluten can also irritate skin. Juice Beauty’s recently launched Glowing Cheek Color ditches the problematic ingredient without sacrificing brilliant hues or staying power.
We’ve been on the full brows bandwagon for years now. Benefit’s new brush-on fiber gel makes filling in and shaping easier than ever. The formula latches on to hair and skin to build natural-looking color, and the micro-brush applicator allows for precise targeting. The result? Polished brows in 30 seconds—trust us).
100% Pure founder Susie Wang’s eureka! moment came in her garden, when she noticed how blackberries stained her hands a gorgeous hue. She realized that natural pigments could stand in for artificial ingredients in makeup, and began incorporating them into her cosmetics line. The, er, fruits of her labor? 100% Pure Fruit Pigmented Lip Creamstick. Made with real fruit, these soft and moisturizing pencils have a sheer, sorbet-like finish.
We often invoke Aristotle’s adage that the whole is greater than the sum of its parts to describe Reese’s Peanut Butter Cups, but L’Oréal’s Magic Nude Liquid Powder has us musing on the philosopher’s maxim anew. Combining the coverage of a liquid foundation with the shine-neutralizing powers of a powder, the formula gives us the best of both worlds. We love how it gives us an even complexion without any cakiness.
Made with fluorescent pigments, stila’s after glow lip color gives you a noticeably brighter finish than regular pigments. Step under an ultraviolet light, however, and the fun really begins, as the product takes on an otherworldly glow. (The delicious cherry flavor is a yummy earthly bonus.)
“If you can’t beat ‘em … invent a new molecule.” That might as well be the motto of Living Proof, the scientific haircare brand that brought us Prime Style Extender. Powered by the patented molecule OFPMA, this hair primer safeguards the hydrogen bonds that hold hair together. Work it through damp strands before styling and your blowout will last twice as long.
Despite our best efforts, we’ve been neglecting a key sun vulnerability: the area around our eyes. (And don’t even think about slapping Coppertone there.) Powerhouse Supergoop! has addressed this specific need with their Advanced SPF 37 Anti-Aging Eye Cream, which brightens undereye circles and protects against sun damage. Tap it on for an instant payoff: Mica illuminates panda eyes, while natural oat peptides help plump up crepe-y skin.
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