• Navy 900x900
  • 900x900
  • Camel 900x900
  • Glow 900x900
  • Paris 900x900
  • Prosecco 900x900
  • Zen 900x900

Available Options

Alima Pure® Eyeshadow - Camel Alima Pure® Eyeshadow - Prosecco Alima Pure®  Eyeshadow - Zen Alima Pure®  Eyeshadow - Glow Alima Pure®  Eyeshadow - Paris Alima Pure®  Eyeshadow - Navy

Editor's Tip

Complete your mineral makeup collection with one of Alima Pure™’s gorgeous Satin Matte blushes.

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Alima Pure®

4.2 out of 5 stars, based on 15 reviews 15 Reviews / Write a Review
$12.50
Size: .08 oz   
$12.50

Availability: In stock

$12.50

Birchbox Breakdown

We’ve always been borderline obsessed with shimmery shadows, but these gorgeous pigments have transformed us into sworn fanatics. The loose powders let you create a range of looks, from subtle washes of color to dramatic liner effects. Light and buildable, the Luminous Shimmer shadows include Glow, a rich gold; Paris, a sandy brown laced with tiny sparkles; and Navy, a spot-on deep blue. If you’re looking for bolder pigments, check out the Pearluster Shadows. Camel is a golden brown with caramel undertones, while Prosecco is a light beige with the faintest splash of pink. Zen is a deep grey that recalls a tranquil reflecting pool. Bonus: both mineral formulas are incredibly pure.

How it Works

Many so-called mineral makeup products contain bismuth oxychloride, a pore-clogging additive, along with a host of iffy preservatives and dyes. Unlike them, these shadows are only made with skin-safe ingredients like mica, titanium dioxide, and iron oxides, so you can wear it day in and day out without worrying.

How to Use

With the lid closed, shake the jar slightly to release a dose of pigment. Open the lid, and use a dry shadow brush to sweep the shadow all over your lids. Alternately, use a damp liner brush to apply the shadow along your lash line, extending past the outer corners of your eyes for a winged look.

Luminous Shimmer Shadows: Mica (CI 77019). May contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Ferric Ferrocyanide (CI 77510).

Pearluster Shadows: Mica (CI 77019). May contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).

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Product Reviews & Sample Feedback

4.2 out of 5 stars, based on 15 reviews 15 Reviews
4.2 out of 5 stars
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5 out of 5 stars
Beautiful shimmer

I bought The color Paris and its an amazing neutral shimmer for my eyes. I can use it every day and I love that the product contains pure and more natural ingredients that's sensitive to my skin. Would definitely buy more colors!

5 out of 5 stars
Very Pretty Shadows

I bought four of these shadows in Glow, Paris, Camel, and Prosecco. First of all, I should say that I really like working with mineral / pigment eyeshadows so I have no complaints about them being difficult to work with compared to pressed shadows. The colors are very pretty. They are all neutrals in the beige / gold / brown family and work well with each other for everyday looks. They are on the sparkly side but are no where near as glittery as some shadows can be and I find them very wearable. These were my first Alima purchase. I'd been wanting to try them and since they were available here and I had points, I ordered them. I am very happy with these shadows and will most likely purchase more from the Alima brand.

4 out of 5 stars
Lovely Shimmer

I have this in the color Paris, and I love it. It is not as pigmented as some of my other loose shadows, but the color is a beautiful taupe and I love the shimmer. I layer it over my cream shadow and it works nicely

3 out of 5 stars
Natural Eye Shadow with Loads of Shimmer

I have used other products from Alima such as mineral foundation, blush, and their brushes so I decided to give the shadow a try. I purchased Paris which is reminiscent of shiny taupe loaded with shimmer. The shadow gives off tons of sheen which isn't exactly what I was looking for. I also noticed that by early afternoon it had creased and faded. It's an ok shadow but nothing holy grail.

3 out of 5 stars
Eyeshadow

This eyeshadow is okay. Color is very pretty but I'm not crazy about the consistency. very shimmery I don't think I would purchase it again.

4 out of 5 stars
Alima Pure Eyeshadow

This long lasting shimmer shadow is excellent when mixed with a drop of water and creates a gentle glow above my lash line. Goes great over black or brown eyeliner.

5 out of 5 stars
Love this!!

I purchased this in Prosecco and I fell in love as soon as I applied it. This eyeshadow stays all day and is a beautiful base. I plan on buying Bramble soon!

4 out of 5 stars
True to its Word

I bought this shadow specifically for a wedding, and was looking for something fun and sparkly -- this fit the bill. My only disappointment was that you really have to layer it on to get good color.

5 out of 5 stars
Absolutely gorgeous!

I am in love with this eyeshadows! I have two of them, Aubergine and Opal, and they're incredibly pigmented. A little goes a long way, and they have good staying power, especially if used with an eyeshadow primer. The best part is that they're cruelty-free and made from minimal natural ingredients.

3 out of 5 stars
not very bold

I purchased the Zen Pearluster Shadow. It's not as bold as I thought it would be, but is still a nice soft color that i would use for different occasions.