Editor's TipEditor's Tip

For maximum pliability throughout the day, apply a final coat of product once you’ve finished styling. Want a fresh start the next morning? Try American Crew’s Anti-Dandruff shampoo to wash away product buildup.

American Crew

Birchbox Breakdown

It’s one thing to look good when you walk out the door, but perfect hair at the end of the day? That takes some serious skill—as well as the perfect styling product. This user-friendly spray employs a unique polymer that combines serious hold with daylong pliability, letting you reshape your hairdo well into the evening without the need for a second application.

How it Works

This spray combines medium hold and medium shine for a winning natural look, but a high-tech acrylate polymer is what really sets it apart. American Crew’s formula allows for truly endless pliability, making the fifth touchup session just as easy as the first.

How to Use

Apply a few spritzes to damp or dry hair, then style as desired. If you’re going for volume, be sure to tousle your hair between spritzes.

Alcohol Denat., Aqua (Water) (Eau), PEG-32, Alcohol, PEG-6, Dimethyl Acrylamide/Hydroxyethyl Acrylate/Methoxyethyl Acrylate Copolymer, AMP-Acrylates/C1-18 Alkyl Acrylate/C1-18 Alkyl Acrylamide Copolymer, Butylene Glycol, Citric Acid, Parfum (Fragrance),Linalool, Limonene, Hexyl Cinnamal, Alpha-Isomethyl Ionone, Benzyl Salicylate, Hydroxycitronellal, Geraniol, Hydroxyisohexyl 3-Cyclohexene Carboxaldehyde, Butylphenyl Methylpropional, Citronellol.

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Product Reviews & Sample Feedback

3.6 out of 5 stars, based on 1,182 reviews 1,182 Reviews
3.6 out of 5 stars
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Most Helpful Customer Reviews

Works like a Charm

This is great for a quick something to help make your hair style work. I normally just spray a little in my hair after the shower and style it as I wish and it stays all day

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plastic hair
Purchased

Having watched the "sneak peak" vid, I was pretty excited about getting this product. My hair is starting to thin and I'm just now in a situation, financially, that I can do something about it. The ads suggest that this product allows for all day styling. The first thing I noticed is that the spray applicator reminded me of 80's big hair and hairspray. The product went everywhere. In my eyes, in my coffee three feet away, etc. After covering my entire bathroom, I had enough on my hair to style. Depending on the amount of dampness, the easier it was, and as I have learned, more shine. This was a little disappointing because I was hoping for something that allowed styling with dry hair. The ability to style was OK, but after about 30 mins, my hair wasn't moving. Trying to re-style as the ads suggested left me pulling my hair out...literally! Re-styling required either more product or water, either way, the shine went up as well. Really let down compared to other American Crew products.

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Not for me

I was expecting a little more hold from thie product, may just be the wrong solution for what I was looking for

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Good Hold

This is a great product for holding and styling your hair for the whole day. Has a decent smell and sells for a good price.

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Great Product!
Purchased

Does as intended, I use it for the finishing touches after my initial product is in. The work day can get hectic and this product keeps it together for me. Not too much shine, doesn't leave it rock hard, and comes out easily.

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Solid product

I typically prefer a wax but this spray works well. I would recommend.

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Good alternative to heavy gels and wax.

My hair is fairly thick and won't be held by some mediums of hair product, yet the alternator medium hold had enough strength to keep up my hair all throughout my day. Having used mostly creams and gels up till this point the hair spray was a pleasing clean alternative.

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Holds really well

My hair sometimes just does what it wants to, but this product kept it in place. It was easy to use, just spray where you want it and comb or brush through to style. My hair stayed in place and didn't give off a greasy appearance that sometimes other products have.

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Its not bad

It works, it offers a easy way to quickly spray your hair, style and get going. Doesn't have any exceptional smell to it and will get sticky.

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Nice hold without the helmet

I liked the hold without the helmet feeling where my hair has a protective dome. The product gives a firm hold without feeling like you used AquaNet. You can use this in conjunction with styling creme which I did.

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