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Armour Beauty Lipgloss - Lucy Armour Beauty Lipgloss - Grace Armour Beauty Lipgloss - Barracuda Out of Stock! Armour Beauty Lipgloss - Gypsy Armour Beauty Lipgloss - Diana

Editor's TipEditor's Tip

Save for Gypsy, these colors are so pigmented that you don’t need to layer lipstick underneath. If you need extra reinforcement to help you last through drinks and meals, apply a coat of lipstick in the same shade before adding gloss.

Birchbox Breakdown

These super-slick lip glosses are the brainchild of rocker/model/actress Theo Kogan, who wanted bold color and shine that would last through a stage performance, fashion shoot, or your average crazy workday without budging. The result? A line of show-stopping hues with names inspired by pop icons and hit songs that will make anyone look like a superstar.

How it Works

Formulated with nourishing shea butter, avocado, and vitamin E, these glosses bestow long-lasting moisture in addition to hyper-pigmented color. Be forewarned: These hues will grant immediate cool-girl status once applied. Inspired by the ladies of Heart, Barracuda is an opaque blue-toned red, while Lucy, inspired by redhead Lucille Ball, is a hot electric orange. Grace is bright magenta with a purple-blue iridescence, as would befit Ms. Jones, and Gypsy (we’re so cueing up Fleetwood Mac on Spotify), the only sheer color of the bunch, is a delicious peachy pink with a touch of gold shimmer.

How to Use

Carefully paint over lips with applicator or, for more precision, a lip brush. Touch up throughout the day if needed.

Polybutene, Hydrogenated Polyisobutene, Triisostearyl Citrate, Octyldodecanol, Lanolin Oil, Ethylhexyl Salicylate, Silica Dimethyl Silylate, Persea Gratissima (Avocado) Oil, Vitis Vinifera (Grape) Seed Oil, Butyrospermum Parkii (Shea Butter), Ricinus Communis (Castor) Seed Oil, Tocopheryl Acetate (Vitamin E Acetate), BHT, Ethylhexyl Glycerin, Caprylyl Glycol, Hexylene Glycol, Phenoxyethanol, Flavor. May also contain: Mica (Ci 77019), Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491, Ci 77492, Ci 77499), Carmine (Ci 75470), Blue #1 Lake (Ci 42090), Red #7 Lake (Ci 15850), Red #22 Lake (Ci 45380), Red #28 Lake (Ci 454101), Red #30 Lake (Ci 73360), Yellow #5 Lake (Ci 19140), Calcium Aluminum Borosilicate (and) Silica (and) Titanium Dioxide

More for You!
  • Product orders $50+ and all monthly box brands ship free
  • Free returns within 90 days of purchase
  • Extra samples and gifts in the Bonus Shop

Product Reviews & Sample Feedback

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Most Helpful Customer Reviews

One of the Best

A lot of products claim to be the perfect lipgloss/lipstick hybrid but Armour is the real thing. I have a few colors and they're all great. Darker colors are buildable or can be worn slightly sheer. The pigment is just right. They're high gloss. Absolutely love.

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Yummy, and just plain GREAT!

These are very long wearing and good for you glosses that do not bleed! The opaques are richly and deeply pigmented, so no fussing with lip color underneath. The shimmers are wonderful and my favorite!

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Can you love a lip gloss?

I DO!
I have bought, and tried almost every lip gloss available, I'm a little bit of a lip gloss addict.
Love Armour, Diana is my favorite shade currently. Diana is a neutral that is perfect for me, it has a nice shine and that lasts! I highly recommend! "LOVE"

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Serious color

I was surprised how pigmented this punchy fuschia is. Definitely not a regular old lipgloss that you can wear whenever. But it goes on evenly, has good consistency and smell, and stays on impressively. Just not what I was expecting so I don't use it very often.

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The lipgloss to end all lipglosses

I am *super* impressed with this gloss--it felt great the second I put it on. I got a sample in pink and thought about tossing it immediately since it looked like it belonged on 14 year olds. But I'm glad I didn't, it was the perfect amount of color, great texture, and great staying power--it lasted for hours (without fade or absorption) and through many kisses (hubby loves it too). Felt well-moisturized the whole time. I will probably buy one in every color, one for my sister, and for all my friends. It is fabulous.

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very cute~

received a sample. i got the red color. was a little skeptical but its a light tint and very cute! not stickey either which is a plus! may buy the full size when i'm done with my sample :)

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Love this lip gloss!

This lip gloss is amazing. The color lasts forever and looks just like the picture. I tried the lightest color and it looks great.

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Super pigmented, lasts for hours

Wow, I bought this lipgloss without trying it, because I was intrigued by the bold color promises, and they are totally accurate. They are highly pigmented, which is perfect for me since I hate too pale glosses. And not only that, the color stays for hours -- I think this stayed on my lips for 8 or so hours, and I didn't need lip balm or anything to keep my lips from drying out. The Barricuda color is a brick red, if they come out with a wine or berry kind of shade I'll buy it in an instant.

Oh, and even better, it smells great.

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Lip gloss + moisturizing lip treatment

These lip glosses are much different from any others that I have tried. They are long lasting, but what is even better is that they impart moisture and level of protection to my lips that is much better than chapsticks and lipbalms. The moisturizing quality is so good that I even put it on before bed at night, and use it as a night lip treatment. My lips have never felt this good.

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A different lipgloss

I love how these stay on! Highly pigmented & some gorgeous colors.
Very moisturizing. I hope Birchbox gets the nude color "Edie" back in...absolutely perfect. "Hello" is another winner.
There is no need to wear lipliner or lipstick underneath the opaque shades.

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