Editor's TipEditor's Tip

Be one of the first to try Benefit's innovative They're Real! Push-Up Liner! Join the waitlist now to be notified when it's available.

Birchbox Breakdown

Consider this mascara the no-fuss alternative to falsies. It deals lashes a one-two punch, adding both length and volume to keep them looking anything but lackluster. We love how the formula doesn’t run or smudge, even after a whole day of wear, and gives our lashes a natural-looking curl without weighing them down. The jet-black color makes eyes pop, and it’s especially great when you’re trying to achieve a dramatic night out look. You’ll have to convince your friends that you’re not sporting faux lashes.

How it Works

Get this mascara for free when you spend $25+ on any full-size Benefit product(s) in the Birchbox Shop. Just use code THEYREREAL at checkout. Limit one per cart. Cannot be combined with other offers. In order to return any item in your order, you must also return the mascara.

How to Use

Wiggle this thick brush from the base of lashes to the ends for the full volumizing and lengthening effect. Maneuver the brush’s tip to catch those elusive bottom lashes, and don’t hesitate to layer up.

WATER (AQUA), PARAFFIN, POLYBUTENE, STYRENE/ACRYLATES/AMMONIUM METHACRYLATE COPOLYMER, BEESWAX (CERA ALBA), BIS-DIGLYCERYL POLYACYLADIPATE-2, C18-36 ACID TRIGLYCERIDE, PALMITIC ACID, STEARIC ACID, TRIETHANOLAMINE, VP/EICOSENE COPOLYMER, ACACIA SENEGAL GUM, HYDROXYETHYLCELLULOSE, PHENOXYETHANOL, TETRASODIUM EDTA, BUTYLENE GLYCOL, CAPRYLYL GLYCOL, TOCOPHERYL ACETATE, SODIUM LAURETH-12 SULFATE, GLYCERIN, POTASSIUM SORBATE, SERICIN, CALCIUM CHLORIDE, SODIUM HYALURONATE, TILIA TOMENTOSA BUD EXTRACT, CITRIC ACID, BHT, SORBIC ACID. [+/-: IRON OXIDES (CI 77491, CI 77492, CI 77499), ULTRAMARINES (CI 77007), CHROMIUM

More for You!
  • Free returns within 90 days of purchase
  • Extra samples and gifts in the Bonus Shop