Started in 1996 by two fashion-obsessed friends, Juicy Couture has become a worldwide powerhouse. Known for its playful and feminine attitude, the brand has gone far beyond the realm of fashion to launch accessories and fragrance.
Glamorous and playful. Juicy Couture incorporates a decadent touch into all of its designs, whether it’s a bejeweled handbag or a whimsical bow on a fragrance bottle.
Juicy Couture has over 100 stores in the US as well as outposts in more than 60 countries.
Juicy’s fragrances appeal to all ages and styles. Juicy Couture combines fruity notes of watermelon, mandarin, and passion fruit, while the seductive Viva La Juicy has top notes of wild berries tempered with warm base notes of amber and caramel.