History

OROFLUIDO hair treatments tame tresses with a cocktail of precious, ancient oils. Cyperus oil, once used by Cleopatra, keeps hair manageable, flexible, and velvety soft. (And we now know it’s high in fatty acids and tocopherol, so it protects hair against free radicals too.) Argan oil, used for centuries by Berber women in Morocco, strengthens hair and makes it extremely light and silky. Finally, linseed oil smooths down the hair cuticle — each strand then reflects the light, giving hair a spectacular shine. As a modern day result of the oils’ combined power, OROFLUIDO is now the number one hair oil brand in Europe.

Philosophy

The most luxe, effective hair care treatments are rooted in tradition. OROFLUIDO uses the same natural oils that have been a part of beauty rituals since ancient times.

Birchbox Extra

The oils in OROFLUIDO absorb quickly, don’t stain blonde or gray hair (even after continued use), and won’t weigh down fine hair.

Star Products

OROFLUIDO's Elixir detangles, stops frizz, and gives hair a super healthy-looking shine (without excess oil or residue). Pro tip: bring the Elixir to your hair salon, and ask the stylist to add a few drops to your Keratin or color treatment.