Editor's TipEditor's Tip

Our other Jouer obsession? The brand's Jouer Luminizing Moisture Tint. Try it once and you’ll see what we mean.

Jouer

Birchbox Breakdown

When we discovered Jouer, this miraculous balm is the first product we fell in love with — and our affair is going strong. It’s no surprise that we always have a tube of this on hand: it’s deeply moisturizing, smells amazing, and delivers the prettiest hint of sheer pink color. The best part? It minimizes the appearance of fine lines and boosts your lips naturally without that annoying tingly sensation found in so many other plumpers.

How it Works

The key ingredient in this amplifying treatment is Maxi-Lip, which increases blood flow to your lips without any stinging. Beyond looking fuller, your lips will also be well hydrated because of the built-in vitamin E, shea butter, and jojoba oil.

How to Use

Apply to lips as often as desired. This product is great on its own or as a first step before applying lipstick.

INGREDIENTS: POLYISOBUTENE, OCTYLDODECYL STEAROYL STEARATE, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, OZOKERITE, BEESWAX (CERA ALBA), BUTYROSPERMUM PARKII (SHEA BUTTER), RICINUS COMMUNIS (CASTOR) SEED OIL, TOCOPHERYL ACETATE, ETHYLHEXYL METHOXYCINNAMATE, ETHYLHEXYL PALMITATE, TRIBEHENIN, SORBITAN ISOSTEARATE, PALMITOYL OLIGOPEPTIDE, ISOPROPYLPARABEN, ISOBUTYLPARABEN, BUTYLPARABEN, FLAVOR (AROMA). MAY CONTAIN (+/-): TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, 77492, 77499), RED 7 LAKE (CI 15850), YELLOW 5 LAKE (CI 19140)

More for You!
  • Free returns within 90 days of purchase
  • Extra samples and gifts in the Bonus Shop

Product Reviews & Sample Feedback

1,200 Reviews
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16
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Most Helpful Customer Reviews

Love!
Sampled

I received a sample of this lip balm Birchbox and love it! Great sample size - A little goes a long way! I would like to purchase this product when my sample runs out!

5
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smooth and plump

love this lip stuff! Goes on smooth and leaves lips conditioned and smooth looking, not too glossy! Totally addictive . Also the sample size was awesome

5
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nice scent
Purchased

The product was a great moisturizer but I didn't notice any sheer color. The scent was nice and rosy, but the taste was horrible and I won't be repurchasing in the future because of that.

2
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Amaing Lip Power
SampledPurchased

Your lips will be amazed with this product. Everytime I pull it out my girlfriends want some and even steal mine. It feels amazing and helps moisturize your lips like nothing I have tried before! It's great for stocking stuffers or gift add on's for your friends!! MUST HAVE

5
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Tres Jolie Lips
Sampled

Happy Lips, Happy Girl! This is an awesome lip balm that moisturizes and preps your lips for whatever my come next...lip liner, lip gloss, lip stick or KISSING!!

5
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nice product

I recieved this with my order and Im pleased with it, it is a good moisturizer after exfoliating lips, I use it at night and throughout the day.

4
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Really Great Balm
Purchased

This is such a nice, moisturizing balm. My lips look and feel so much nicer. The smell is really nice and it is really great to wear under lipstick.

5
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Amazing!!!!
Purchased

I have super dry lips (and wicked dry mouth) because of meds I'm on. This balm has been a life saver!!!! I love the texture, the shine, and how it absorbs so well. I can't get enough.

5
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It's only okay
Purchased

I like this lip gloss, don't get me wrong - but I am not sure if I $14 like it. It doesn't seem to do much for plumping if you ask me, which might be why its only $14 which is much cheaper than other plumpers. It's a good gloss, but you can obviously find a gloss for less.

3
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Everyday necessity
SampledPurchased

I first sampled it in my Birchbox & then had to get a full sized one! I love the sheer pink color, the delicate scent and how moisturizing it is. It smooths & plumps without a waxy feeling or irritation.

5
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