Editor's TipEditor's Tip

Add even more oomph to your eye look with the Eyeko Brow Gel.

Eyeko

Birchbox Breakdown

If imitation is the highest form of flattery, then surely it’s never been easier to flatter Alexa Chung. The British style superstar is known for her effortless yet eye-catching makeup looks, and this two-piece set has everything you need to recreate her signature cat-eye.

How it Works

Armed with a precision tip, the black Eye Do Liquid Eyeliner lets you create the It girl’s coveted winged look with ease. Not only is the formula waterproof, but it’s loaded with strengthening tripeptide to promote healthy lash growth. Same goes for the inky-black Eye Do Mascara, packed with lash-conditioners like shea butter, ginkgo biloba, vitamins, and proteins. The oversized brush lets you create dramatically long, clump-free lashes with a water-resistant finish, and it comes with the Eyeko Shield, a unique guitar-pick shaped tool that helps prevent smudging. Bottom line: Apply here for gorgeous eyes.

How to Use

If you’re a liner novice, draw a few dots as close to your upper lashes as possible with the tip and then connect the dots. More advanced users can trace a single stroke across their lashline, then flick for a winged cat-eye. To complete the look, open up the mascara and gently sweep the wand from the roots to the tips of lashes. Repeat for a second coat. Bonus: Alexa Chung even designed the limited-edition poster that’s part of this set. Its whimsical imagery is also instructive: You’ll see the various stages of her cat-eye look. (You can also scroll through the image carousel to see her step-by-step as well!)

Eyeliner: Aqua (Water), Styrene / Acrylates / Ammonium Methacrylate Copolymer, Laureth-21, Glycerin, PEG-40 Hydrogenated Castor Oil, Phenoxyethanol, Benzyl Alcohol, Butylene Glycol, Potassium Sorbate, Sodium Laureth-12 Sulfate,Capryl Glycol, Sodium Dehydroacetate, Tetrasodium EDTA, Dehydroacetic Acid, Citric Acid, Panthehnol, Biotinoyl Tripeptide-1.

Mascara: Aqua (water), Acrylates Copolymer, Beeswax, Hydrogenated Rapeseed Oil, 1,2 Hexanediol, Cetearyl Alcohol, Butyrospermum Parkii (Shea) Butter, Copernicia Cerifera (Carnauba) Wax, Butylene Glycol, Octylacrylamide / Acrylates / Butylaminoethyl Methacrylate Copolymer, PEG-40 Stearate, Isobutylene / Sodium Maleate Copolymer, Triethanolamine, Carbon Black, Stearic Acid, Glyceryl Stearate, PEG-100 Stearate, Phenoxyethanol, Phenyl Trimethicone, Silica, Montmorillonite, Hydroxyethylcellulose, Chlorphenesin, Dimethicone, PEG-14M, Simethicone, Hydrolyzed Keratin, Oleth-10, Panthenol, Polysorbate 20, Polysorbate 60, Propylene Glycol, Brassica Oleracea Italica (Broccoli) Extract, Ginkgo Biloba Leaf Extract, Hydrolyzed Corn Protein, Hydrolyzed Soy Protein, Hydrolyzed Wheat Protein, Alcohol, Disodium EDTA, Disodium EDTA, Magnolia Officinalis Bark Extract, Potassium Hydroxide.

More for You!
  • Free returns within 90 days of purchase
  • Extra samples and gifts in the Bonus Shop

Product Reviews & Sample Feedback

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Most Helpful Customer Reviews

Couldn't love this more!

Eyeko is my eyeliner. I've tried others but this is the one for me. Not only do I have black but turquoise and plum as well. I wasn't sure about the mascara because I use another brand religiously but this is a nice natural looking break for me. Everyone I know uses Eyeko because I won't shut up about it. It's a flawless application which is hard to find.

5
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New favorite eyeliner

I've tried the cat eye before and always ended up with just a mess eye. Not with this eyeliner. It's smooth as silk and goes on as thin or as thick as you want it. The mascara doesn't clump and it isn't all over my face by the end of the day. Plus it makes my lashes look thick but natural.
I'm a little too old to think the poster is cool and I read somewhere that the guitar pick can be used as a stencil to help get the cat line - but this stuff applies so easily that you honestly don't need it.

5
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Odd Brush Shape but still, Great lashes
Purchased

I love Eyeko, I can't say it enough. I purchased this mascara as a duo with the Alexa Chung Eye Do liner. I was surprised when I attempted to apply the mascara to my lashes that it was such an uneven brush (very long bristles next to very short), really hard to not get mascara on my eyelid. I have been fiddling around with my application process and have found that if I swipe in one direction (from the inside out) rather than apply straight up and down I am more successful. Once I do have the mascara on I am pleased with it throughout the day, no need to reapply when I go out at night (an experience I have NEVER had with mascara).

4
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Eyeko
Purchased

I cannot say enough good about this mascara. I got a sample in a monthly box and have been hooked ever since. No smudges, long and thick lashes. I ordered this set to try the eye liner and am not disappointed. Great wear, applies nicely and allows you to easily create a cat eye or smoky eye. Great stuff!

5
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Love! Love! LOVE!!

I am in LOVE with this mascara and eyeliner!! I have long thin eyelashes. With most mascaras, by the time I've gooped on enough to coat the tips of my lashes I look like I have tarantula legs on my eyes. This mascara is AMAZEBALLS!! I've used it every day for a week and not one case of Tarantula leg eyes and it coats awesomely from root to tip! TOTALLY worth the $$!

5
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Love the liner!!! Mascara is decent

I got the duo, and I must say that this is one of the best liners I've ever used. It glides on pretty effortlessly so it is easy to get a good cateye! The mascara works fine, but it is not the best one I've ever used. I'd give the liner 5/5 stars and mascara 3/5.

4
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Liner was great! Mascara not so great.

I got this product with my april box and was so excited. I loved the liner and the cute packaging. The mascara on the other had was horrible. The formula they used was nice solid and smooth but the applicator was just horrible. Made my lashes clumpy and gross looking. Not the biggest fan and am going to return.

3
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