Use it every night before bed...highly recommend. Moisturizes lips very well. I used to use bag balm but now I have switched to this to keep my lips soft.
I also use it on my cuticles..great product thanks Birchbox!

Love the feel of the nipple balm. Feels like a thicker version of Vaseline. Great for very dry or chapped lips.

Love the formula- doesn't have great smell but it goes away. It really does make your lips very soft.

Cons: you have to use your finger and there is no SPF in product... but then again a product that is geared for nipples probably wouldn't need SPF :)

Keeps lips soft and supple for a long time - a little goes a long way. No need to keep reapplying.

I have eczema and my lips have been chapped for years - especially in the cold winter months. I tried every single natural product on the market and nothing helped until my sister recommended this balm! I always keep one extra at home in case I misplace it. It lasts forever and moisturizes insanely good! I only have to use it once or twice a day, where as before I was basically glued to my chapstick which eventually dried out my lips even more. IN addition it is actually great for sore nipples! :-)

This Nipple Bomb doesn't mess around. It's the most legitimate moisture I've ever come across. Chapped lips don't stand a chance.

This is a great product for your lips if they are dry. It has no taste or smell and I like how it gives a nice shine. If you're a mother and have ever breast fed, and you have bought the Lanolin for breasts...this reminds me exactly like it! It's thick, but nice.

Odorless, tasteless, colorless balm. Perfect for treating and preventing not only the chapped lips I always get, but also is great to prevent an treat blisters and chaffing when I go for a long run.

This lipp balm is amazing. It stays on for a long time, hydrates and seems like you could use for many things

The name alone made me buy this product. The high ratings didn't hurt. 2 kiddos later and I remember the value of a good nipple balm. And it's great for lips, too. Highly recommeded for use with a good lip liner or to gloss up your lip tint.