Editor's TipEditor's Tip

Toss the Viva La Juicy Noir Dual Rollerball in your bag for on-the-go fragrance touch-ups.

Juicy Couture

Birchbox Breakdown

We swap our flats for heels and lip balm for lipstick, so it’s time we take our signature scent from day to night too. Meet Viva La Juicy Noir: This rich, deep interpretation of the Juicy Couture classic is just what we’ve been looking for. A spritz or two and a glam getup and you’re ready to hit the town.

How it Works

Ripe berries pair with a touch of honeysuckle and undertones of sultry sandalwood. The hot pink hue of the fragrance shows boldly through a sturdy glass bottle, and a chic black satin bow tops it off.

How to Use

Spray perfume onto your inner wrists, neck, and other pulse points.

More for You!
  • Free returns within 90 days of purchase
  • Extra samples and gifts in the Bonus Shop

Product Reviews & Sample Feedback

2,420 Reviews
3.9 out of 5 stars
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1059
4 Star
670
3 Star
352
2 Star
148
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191
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Most Helpful Customer Reviews

LOVE IT
Purchased

I Really love this perfume. Smells so good. Got tons of compliments. Has a lasting smell as well. I was stuck between purchasing this perfume or Viva La Juicy but so glad I decided to buy this one.

5
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Great for a night out
Sampled

Absolutely a wonderful scent; it's fun and flirty. My friends are always quick to compliment me when I'm wearing this scent. It's a go-to for a night out!

5
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I love it!
Sampled

I'm always trying and buying this line of perfumes.
This one is smells of berry and sandlewood.
I love it for a date.

5
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Awesome
Purchased

I love this perfume and get more compliments on it than any other I've worn. A little bit goes a long way. Definitely worth the purchase.

5
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Fruity and fantastic

Loved the scent. Fruity and summery. Also very light and delicate. I have to buy this one. Love getting scents in my birchbox!

4
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love it!

i love juicy couture perfumes, but i never tried this one. when i tried it, i loved it a lot and believe me i got millions of complements about the perfume

5
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Yummyyy

This smell is fantastic and fruity! I love it and am seriously thinking about getting the real deal, almost out of the little tube it came in!!!

5
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Love it so fruity

I am not much of a fruity smell kind of person when it comes to fragrance but this one is light and perfect for the upcoming summer months. I would definitely recommend it, perfect balance and not too intense

5
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Juicy Couture Never Disappoints

They did it again! I absolutely love this new Juicy Couture perfume. Viva La Juicy Noir smells amazing and lasts throughout the day. I always receive compliments when I wear it. Noir has a sweeter smell than the original Juicy Couture Viva la Juicy and is the perfect daytime perfume. I love the way the bottle looks as well. Looks great in my collection.

5
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just not for me

Like someone else wrote, I love fresh, powdery, floral but interesting fragrances. I love Juicy Couture by Juicy Couture and Oscar De La Renta's Something Blue, but I really don't like this scent. To me, it's overwhelming and makes me feel claustrophobic. Regardless, I found it had great staying power.

2
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