Editor's TipEditor's Tip

Live the charmed life of a Juicy girl: grab the matching 3.4 oz bottle to make sure you never run out of this scent.

Juicy Couture

Birchbox Breakdown

When you’re heading out on the town, you need a glamorous scent to match your head-turning look. Viva La Juicy’s fruity floral fragrance is just the thing — it’s bold and attention-grabbing. Appropriately, the feminine keepsake bottle comes with plenty of playful charms. Display it on your dresser alongside your most prized baubles.

How it Works

Top notes of wild berries and sweet mandarin flirt with lady-like middle notes of honeysuckle, jasmine, and gardenia. Warm base notes of caramel, amber, vanilla, sandalwood, and praline hover beneath it all.

How to Use

When you’re not staring at the lovely glass bottle, spritz the scent on pulse points like your wrists and neck.

More for You!
  • Product orders $50+ and all monthly box brands ship free
  • Free returns within 90 days of purchase
  • Extra samples and gifts in the Bonus Shop

Product Reviews & Sample Feedback

4.4 out of 5 stars, based on 171 reviews 171 Reviews
4.4 out of 5 stars
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Most Helpful Customer Reviews

My Fav

Love this scent year round but especially in the summer. It has a hint of vanilla but not too sweet. The perfume lasts all day and I have received many compliments. Definitely a staple!

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Favorite Scent

This perfume smells amazing! I think it is the perfect summer scent for day and night. It is not overpowering at all, unless you spray too much! A few sprays on the inner wrist and I am good to go! Love it!

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Great smell. Doesn't last.

The smell is amazing! But it doesn't stay on long at all. I can't smell it at the end of the day like some perfumes. For the price, it needs to be an all day perfume.

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one of my favorites!

I love this stuff! It smells so good! Very feminine and sweet. Not too strong either! Buy it, you won't regret it!

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Addicted to this scent

This sweet and fruity scent is addicting! Viva La Juicy is a quality/ long lasting perfume -- a little goes a long way. A tiny spritz in the morning can last the entire day which is a major perk. This perfume is definitely on my favorites list!

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Amazing on me!

This fragrance ends up smelling deep and spicy rich on me with vanilla undertones. It was absolutely a surprise--after getting a sample of a different Juicy fragrance I did not think I would love this, but it's decadent on me!

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My Favorite Perfume

I can often get headaches from perfume, but I love to wear it. Viva La Juicy is my favorite perfume. It is floral, light yet pronounced, and a great final touch. I love it!

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Sample size opened my eyes

I am usually closed minded about fragrances, but when I received this as a sample it forced me to try something new! I like that the scent is not floral, more of musky undertones to the scent. I like the sample with the spray, a nice item to keep in my purse or as a reserve for a travel extra. Scent stays potent for a while, a little goes a long way!

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Fun scent, good for summer

It's a fun, light scent, good for summer. The floral scent smells young and hip. But, the scent doesn't last as long as I'd like -- if it lasted a little longer, I'd rate it higher!

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Smells beautiful

I am not big on wearing perfume but this one is just enough without being too much. It makes me feel girly!

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