Editor's TipEditor's Tip

Our other Jouer obsession? The brand's Jouer Luminizing Moisture Tint. Try it once and you’ll see what we mean.

Jouer

Birchbox Breakdown

When we discovered Jouer, this miraculous balm is the first product we fell in love with — and our affair is going strong. It’s no surprise that we always have a tube of this on hand: it’s deeply moisturizing, smells amazing, and delivers the prettiest hint of sheer pink color. The best part? It minimizes the appearance of fine lines and boosts your lips naturally without that annoying tingly sensation found in so many other plumpers.

How it Works

The key ingredient in this amplifying treatment is Maxi-Lip, which increases blood flow to your lips without any stinging. Beyond looking fuller, your lips will also be well hydrated because of the built-in vitamin E, shea butter, and jojoba oil.

How to Use

Apply to lips as often as desired. This product is great on its own or as a first step before applying lipstick.

INGREDIENTS: POLYISOBUTENE, OCTYLDODECYL STEAROYL STEARATE, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, OZOKERITE, BEESWAX (CERA ALBA), BUTYROSPERMUM PARKII (SHEA BUTTER), RICINUS COMMUNIS (CASTOR) SEED OIL, TOCOPHERYL ACETATE, ETHYLHEXYL METHOXYCINNAMATE, ETHYLHEXYL PALMITATE, TRIBEHENIN, SORBITAN ISOSTEARATE, PALMITOYL OLIGOPEPTIDE, ISOPROPYLPARABEN, ISOBUTYLPARABEN, BUTYLPARABEN, FLAVOR (AROMA). MAY CONTAIN (+/-): TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, 77492, 77499), RED 7 LAKE (CI 15850), YELLOW 5 LAKE (CI 19140)

More for You!
  • Product orders $50+ and all monthly box brands ship free
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Product Reviews & Sample Feedback

4.4 out of 5 stars, based on 1,146 reviews 1,146 Reviews
4.4 out of 5 stars
5 Star
641
4 Star
347
3 Star
113
2 Star
32
1 Star
13
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Fair
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Most Helpful Customer Reviews

love it!
Purchased

gives a perfect shine! im not one for super shiny and sticky lip glosses, this one is perfect and i love it. in addition to the plumping, which is why i bought it in the first place

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best lip enhancer
Purchased

this lip glose lip enhancer is really the best. The color is perfect just a little bit of shimer and the smell is resh. As soon as i applied it to my lips i could feel the fullness inthem, i will most def purchase another one once im done with my first one.

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Grat plumping without the tingling

I wear something on my lips every every day and this has perfect shine without being super slick and sticky. This has a great little tint, which is good for more casual occasions.

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Love at first bite
Purchased

This product lives up to the hype. Smooth, plumping and pretty. Perfection in a tube. I will definitely keep this as a beauty staple.

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Really works without the strong tingle!
Purchased

This product is great. I've been looking for a clear or slightly colored lip plumper that wouldn't tingle too much, and based on the reviews, I decided to give this a try. It's light, conditioning, and you can feel your lips slightly plumping! I'm sensitive to some lip glosses/lipstick/chapsticks, but had no sensitive reactions to this.

I don't notice the color too much, or any smell/taste. I've been using it on top of lipstick or flat color and highly recommend it!

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Lip plumping & smooth
Purchased

The product description is exactly right - Jouer gives you the full lip look that you want without the tingly feeling. It also gives you a nice shine - not a thick gloss and none of the stickiness that glosses have. If you don't wear lipstick but still like to have a little something on your lips to give them a special look, this is a great product.

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great for night time
Purchased

I wear something on my lips every moment of every day. This is perfect for the gym, or when I just want a just a tint of color a lovely shine. Love this product!

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Smells Rosie
Purchased

Nice lip enhancer, works subtly. It's supposed to create lasting results over time. After it's on a while it does dry out lips, but it says to apply 3 times a day it's not terrible just keep it handy. It does absorb into the lips mostly so you can apply under lipstick.

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Love this
Purchased

I received this today and put it on my very chapped lips which were transformed to soft lips instantly...love this

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I love it!
Purchased

This stuff is amazing! I have hundreds of different kinds of lip gunk, but, this one is by far the best! It smells good, doesn't burn or tingle, moisturizes, and gets rid of fine lines! I have extremely dry lips from allergies, and I am always looking for that next "best thing", well this is it!

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