Editor's Tip

This feminine scent also comes in an adorable rollerball duo.

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Juicy Couture

4.1 out of 5 stars, based on 3,577 reviews 3,577 Reviews / Write a Review
$70.00
Size: 2.5 oz   

Availability: In stock

$70.00

Birchbox Breakdown

Give your fragrance wardrobe an update with this new scent from Juicy Couture. A fresh update on the brand’s best-selling Viva La Juicy, the sheer perfume has the original’s fruity top notes combined with heady honeysuckle, gardenia, and jasmine. Trust us, once you start wearing it you’ll have it in heavy rotation. It has plenty of eye candy appeal too: the keepsake glass bottle comes bedecked with a pink ribbon.

How it Works

The uplifting scent opens with a sparkling cascade of mandarin and wild berries. Next, sweet notes of honeysuckle, gardenia petals, and jasmine peek through, followed by a lingering trace of waterlily.

How to Use

Spritz onto pulse points like wrists, behind the ears, and neck. Reapply as needed.

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Product Reviews & Sample Feedback

4.1 out of 5 stars, based on 3,577 reviews 3,577 Reviews
4.1 out of 5 stars
Show details
5 Star
1705
4 Star
1089
3 Star
361
2 Star
259
1 Star
163
Write a Review
5 out of 5 stars
one of my favorite scents

I've been using this fragrance for a long time and I love it! I usually by the small travel size which comes in a roller ball bottle. Great to keep in a makeup bag or purse for a nice midday pick up.

5 out of 5 stars
Best Juicy scent

I have tried various Juicy perfumes and this one is such a light, floral scent which is so delightful, takes me back to a summer's evening. My favorite Juicy scent by far!

4 out of 5 stars
Nice an clean

I'm not usually a fan of floral but this is great! Just warm enough to not be over the top. Clean and not too powerful.

5 out of 5 stars
Love it!

I am not a big perfume perfume person but I loved this scent. It is very light a refreshing which is what I was attracted to.

3 out of 5 stars
Floral & fruity

This was a sample, of course....and it did smell nice, but it wasn't my kind of smell. I'm a clean, crisp kind of lady. Very pretty scent though!

5 out of 5 stars
AMAZING

Has wonderful fruity notes that worked PERFECT with my body chemistry. It was young and fun and very girly, will definitely be purchasing the full size

2 out of 5 stars
Nope

I don't like this one, but then again, I don't like any Juicy fragrances. I've never been a fan of really florally scents.

4 out of 5 stars
Fun Without Being Over the Top

I typically wear strong, mature scents - not much light floral or citrus for me! I like sandlewoods, bergamots and musks,

However, I found the gardenia and jasmine notes on Viva la Juicy to be a nice twist on the scent, one that made is smell mature without being too much for daytime use.

A little goes a long way with this scent. Better to reapply than go all in at the start!

4 out of 5 stars
GIrly scent for summer days

I liked this scent, wasn't as bothered about getting another Juicy sample. It seemed to hang very well, just wouldn't seem appropriate for anyone over 30.

3 out of 5 stars
Lovely fragrance

It's lovely smell, but doesn't stay on. It doesn't last all day! It's sweet and light. I wouldn't buy it.