We’re always on the hunt for our next favorite hair color. When we finally find it, there’s no way we’re letting that perfect caramel color (or copper, or maybe chestnut?) drip down the drain the first time we lather up. This shampoo seals color to strands and protects it against shade-altering UV rays. What’s more, the nourishing formula undoes damage from coloring, styling, and other treatments, so our new hue can truly shine.
How it Works
This formula eschews color-stripping sulfates (plus parabens and gluten), instead relying on coconut oil to cleanse hair. For extra hue-preserving power, a protein from the lupine flower shields hair from UVA and UVB rays. Keratin and quinoa (yes, it’s even good for your hair) give strands bounce and strength, while argan oil and aloe boost smoothness and shine.
How to Use
Apply generously to wet hair and work through, focusing on roots. Rinse, and follow with conditioner.
water, sodium lauroyl, methyl isethionate, cocamidopropyl, betaine, sodium cocoyl isethionate, disodium cocoamphodiacetate, aloe barbadensis leaf juice, glycol distearate, cocamidopropyl, hydroxysultaine, guar hydroxypropyltrimonium chloride, keratin, hydrolyzed keratin, hydrolyzed lupine protein, hydrolyzed rice protein, hydrolyzed quinoa, glucono delta lactone, panax ginseng root extract, argania spinosa kernel oil, hydroxypropyltrimonium honey, silicone quaternium-3, panthenol trideceth-12, calcium gluconate, polyquaternium-10, PEG-120 methyl, glucose dioleate, sodium cocyl glutamate, sodium benzoate, phenoxyethanol, ethylhexyglycerin, fragrance