My quest for under eye concealer has been on going for the past 15 years. I've used Mac, Trish McEvoy, Bobbi Brown and several others. I purchased 11 and it matches perfectly ( I have olive light/medium skin tone) the yellow undertones cancel out dark circles and dark spots. It's not thick or cakey and is build-able coverage. I use Laura Mercier setting powder to minimize creasing. It's a small container, but a little goes a long way and it's convenient to keep in my purse. I also bought the illuminator after seeing these product tutorials and learning JCrew uses it on their models
I love organic products that are beneficial
But as for coverage, i think its just decent, it didnt' really cover my dark spots completely, so i think of it more as a foundation rather than concealer. The pros: it looks very natural and it nourishes your skin as you look pretty!
Great product, brand, colors, and texture. This is an organic product that is good for your skin and feels good on your skin. The color choices are great too! So glad I bought this product!
Perfect "no-makeup" makeup
This product is amazing! It provides the perfect amount of light to medium coverage I want every day. I use my finger to blend all over, and it works perfect. I set it with rms' un-powder and I'm good all day!
I can see why some people may not like the product, it seems to be more appropriate for people with already clear skin who don't need/want a lot of coverage, and who don't have extremely oily skin.
Good Natural Option
I switched to this after reading "No More Dirty Looks" and wanting to detoxify my makeup regime. This concealer really does melt right into ski beautifully, but on days when I have a really bad blemish it doesn't quite do the trick as well as I need it to. I wish it had a creamier consistency, too, which would make it easier to apply. I'll keep using it, though!
Does not cover dark circles or redness
I bought the full size based on decent reviews and have been disappointed with the product. It does little to cover my under eye circles or redness. I find it doesn't blend well into the skin and creases easily. I have found drugstore concealers better than this one.
This blended so well with my skin tone, and it seemed to last forever! Never looked cakey, just loved this concealer, will reorder!
Good consistency, color didn't work
I tend to have that shade of skin that is light-to-medium with both pink/yellow undertones. I really wanted this to work, but as I find with many other foundations/concealers with only a few shades to choose from, the shade was not a good match.
Best touchup concealer
Background: I have terribly dark circles, premature lines under my eyes from squinting in high school, and skin that won't hold product in place no matter what.
No matter the concealer, it will get cakey and crease by 3pm.
THIS is the BEST touchup concealer ever. It smoothes the dryiness right out and puts everything back into its place. It's so lovely in it's ability to also rebrighten my eye area when computer work makes me look fatigued and sad.
Additionally, while this is certainly not my favorite day-to-day concealer, but it's my favorite errands/no-makeup day concealer. I suggest applying, waiting a few minutes, then patting out any creasing that occurs. Set with a light powder, and you're good to go!
Favorite for brightening my eyes
I use this for the dark circles under my eyes. I have olive skin tone and purpleish circles under my eyes. This melts into my skin and brightens my eyes perfectly. Feels nice too because it doesn't flake or dry the delicate skin around my eyes. It does crease under my lower lashes after about 5 minutes but i usually just dab it in again once I finish my mascara and voila~ perfect bright eyes.