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November 27, 2019

3 reasons why I love giving Birchbox subscriptions

I discovered the power of gifting a Birchbox subscription during my first holiday season in the US (Im a Brit). We were going to my mother-in-laws, and I was suddenly faced with buying gifts for my American husbands family who I loved but didnt yet know intimately. I asked myself a lot of questions, how much should I spend? What if they didnt like what I got them?? What if I offended them with my gift?!

Having worked at Birchbox for a few months, I decided to gift my brother-in-law and cousin-in-law a grooming and beauty subscription each. Heres why it worked:
- Gift subscriptions are personalized to your giftees. Instead of racking my brain for what to give them, they could each fill out their profile to get exactly what they needed from it.

  • Its beyond easy. Just pick a length of time and decide whether or not to add a bonus gift box and youre done. I shipped them to my mother-in-laws place in Madison, WI since I didnt have a lot of room in my carry on luggage. When we landed I simply wrapped them and put them under the tree.
  • Its a gift that keeps on giving (this is probably the most important reason). I paid for one gift but really gave them 3. I bought [3-month subscriptions]https://www.birchbox.com/gift/home and with every monthly delivery, I got a lovely text talking about what they had discovered and loved in their box. I felt more connected to my new family and it helped deepen our bond to have something to check in about.

Hope this helps you to make the most of the holidays with your loved ones.




Kima Cooper