Try it on
This goes for all lipsticks, but you can’t just look at a color. Some shades look outrageously neon in the tube and delightfully sheer on the lips.
For fair skin, try a sheer tangerine shade (like you’ve just eaten an orange popsicle). Medium and tan complexions can carry off corals and reddish oranges, while darker skin tones can play around with everything from dusky pumpkins to ultra-brights.
Keep it simple
With orange lipstick, it’s best to keep all your other makeup minimal: light foundation or tinted moisturizer, a bit of peach blush, and mascara. Maybe some black liner, but that’s all. When you start piling on shadows, bronzers, you lose what’s cool about the look: it’s a bright burst of color on an otherwise bare face.
Makeup artist Nam Vo told us a trick for making orange lipstick look natural. Start by covering your entire lip with a neutral pencil like Smashbox The Nude Lip Liner. Next, layer on a neon gloss like NARS Babe Lip Gloss or YSL’s Gloss Volupte in Tangy Orange. You’ll get a creamy, semi-opaque texture and saturated color — exceedingly wearable.