How To: Get Power Brows

There’s never been a better time to cozy up to your brow products. From supermodel Cara Delevingne to actress Lily Collins, strong arches abound—and this is one trend that everyone can—and should—embrace. “Brows help frame the face,” says Birchbox resident makeup guru, Nathaniel Yordan. “And strong frames create better features.” Unfortunately, not all of us were born with the bushy brow gene. And while we already know how to tame overgrown brows, this month we’re looking to beef them up. We turned to Nathaniel to show us how to get arches to rival Brooke Shields.


From Patchy to Powerful

If your brows are sparse or uneven, use a soft formula like Sumita’s Brow Pencil to fill in any spotty areas. Use short strokes, then blend with a brow brush to make the brow look natural. “Play around with the intensity and softness to find a good balance for your features,” advises Nathaniel. And beware of overdoing it: “There is such a thing as too strong of a brow.”


From Lean to Mean

When it comes to thin brows, Nathaniel warns against a pencil. “Using a pencil can go wrong really quickly, since one’s initial instinct is to draw the brow in.” Instead amplify your shape with a powder like Anastasia Beverly Hills’ Brow Powder Duo. Lighter than a pencil, a powder creates a softer finish (and leaves a greater window for error). Follow the powder with a tinted wax like Sumita Brow Base to hold onto the color for bold, full arches.


From Light to Mighty

“When brows are too light, they tend to wash out the face,” says Nathaniel. Aim to make your brows equal to, or slightly darker, than your natural hair color. First use a powder to lightly create the desired shape. Next, dial up the intensity with a gel formula like Benefit’s Gimme Brow, which adheres to hair and skin for darker, fuller brows. As you shape, keep in mind that your brows don’t have to be 100 percent perfect. Nathaniel’s motto: “Brows are sisters, not twins.”

Learn how to get amazing brows in just 30 seconds with this video tutorial!

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