What does "beautiful" look like in Chile? What about Morocco? Journalist Ester Honig aims to explore exactly what that term means to different cultures with her new project, “Before & After.”. For the experiment, Honig sent a plain, un-retouched picture of herself to freelance Photoshop whizzes from 25 different countries. Her only instruction: "make me beautiful.” The results are striking—and thought-provoking.
Taken one by one, the before and after images make for an interesting contrast. Taken as a whole, the diverse outcomes lead us wonder, Is there a global standard of beauty? On her personal website Honig writes, "Photoshop allows us to achieve our unobtainable standards of beauty, but when we compare those standards on a global scale, achieving the ideal remains all the more illusive." Our take: Nothing is more beautiful than looking like yourself.