The video features Jim Wolf, a US veteran who, since returning home from duty, has struggled with everything from substance abuse to homelessness. We watch in fast-forward as he transforms from looking disheveled and down-on-his-luck to clean cut and smiling, all with the help of a simple haircut, shave, and wardrobe change.
After seeing the possibility of his physical transformation, Wolf was able to begin making changes to the rest of his life. As the video mentions, since the taping he has been able to secure a home for himself and his tackling his alcohol issues head-on.
It’s a feel-good reminder that the person whose opinion matters most is the one looking back at you in the mirror.