I first saw this product on sephora and decided to give it a try(the starter kit). I was impressed with the lather and fragrance. I tried all the scents except lemon,and ocean kelp. If you can bare the expense or if you're tired of irritation,then this is the product you should purchase. Its best to purchase the kit as the product work best when you use the preshave oil,shave cream with the badger brush and of course the aftershave when done shaving.