I love this eye cream for both at night & in the morning. At night time it soothes my tired eyes and makes me feel relaxed and ready for bed. But in the morning there's nothing better than the cooling sensation it brings to wake you up and like the description implies- it takes away last night's "mistakes!"
A little does go a long way- especially in the a.m. because you don't want the eye cream to compete with your make-up/concealer. But as someone who suffers from anemia, and consequently dark under-eye circles, I LOVE what this eye cream does!