I hate shaving.
Most guys do, but I've found that stepping up my shave game with a safety razor, brush, oil and good lather makes it a much more enjoyable morning ritual. I found a razor, brush and great oil, but had some trouble finding a good lather. Until now.
Other lathers are a bit too weak (Art of Shaving) or a little heavy/oily (Jack Black). This one is just right, with a super-masculine smell that just feels right. It also rinses off the razor easily and lathers up quickly.
I'll take this one everyday, and twice on Sunday.