NO MORE CRUNCH! I have always hated that crispy feeling that mousse or gel turns your hair into. I want my curls to stay all day, but that doesn't necessarily mean I don't want them to move all day! This smells great, and actually really does provide for a flexible hold. I have very fine hair so it honestly doesn't take much! I love No. 4 products to begin with, but this is almost like a leave-in conditioner + flexible hold - if you want to brush your hair out after having this product in, go for it, doesn't break your strands and your hair does feel surprisingly soft even after having mousse in all day. It is definitely pricey and does not last as long as I would hope, which is why I rated it 4 stars, but definitely give it a shot if you experience the same frustrations!