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Imported from Italy, this stylish toothpaste makes brushing your teeth anything but routine. Both the Classic Mint and Whitening formulas keep your breath fresh while removing surface stains from your teeth. Plus, the apothecary-inspired tube dresses up the bathroom sink.
I love the intense mint aspect of this toothpaste. I wanted to love it, I really did. However, I noticed it contains parabens, no fluoride, and feels kind of waxy. Pass.1
I didn't get that completely clean feeling my normal product gives me1
Because of the lack of fluoride, I didn't use this more than once. It was okay and tasted fresh, but I just can't imagine using it daily.2
not my cup of tea. do not like cinnamon. other flavors probably better. did not lather as much as i like.2
I like cinnamon, but the flavor was about all that drew me to this product. Didn't feel like it did anything and missed the foaming action.2
I'll be using it for travel, but will not make an effort to get more of it. It has an odd taste to it and after taste in mouth is not very pleasant.2
The initial flavor is great, it taste like you're chewing big red...but that's where the greatness ends, your mouth only feels clean for a few moments and then it feels as if you fast forward 8 hours. Not so fresh2
The taste is great but after a few uses, I honestly felt like I hadn't brushed my teeth in days. I wouldn't recommend it as your main toothpaste.2
Was excited to try this when I saw it but the flavor goes away after just a few seconds. Would enjoy this a lot more if it lasted the whole time I am brushing my teeth.2
It's ok, only used it twice. I like cinnamon but not as a toothpaste. Didn't seem to a good job cleaning. Once I went back to my usual, my teeth felt much cleaner.2