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Imported from Italy, this stylish toothpaste makes brushing your teeth anything but routine. Both the Classic Mint and Whitening formulas keep your breath fresh while removing surface stains from your teeth. Plus, the apothecary-inspired tube dresses up the bathroom sink.
Like right after leaving the dentist clean. And the flavor to was robust, cool and clean tasting as well. Bravo Italy!5
Love the minty taste! My mouth feels so fresh and clean. I switched to this from Crest!5
Nice tasting minty toothpaste that left my mouth feeling very clean.4
Love the flavor & the really strong mint!! Super cute packaging too! I feel so fresh after using this & my husband loves it too!!5
Like other reviews stated, this has a strong mint flavoring. The packaging is nice, but the price tag is for that- the packaging/ name brand. It's toothpaste. The ingredients aren't exactly noteworthy, given the lack of flouride. So, if you want fresh breath but aren't keen on cavity protection, this is the product for you. Otherwise, this toothpaste is just a pricey novelty item.2
This toothpaste is nice and minty and left my teeth and mouth feeling very clean.5
Like most - I love the packaging! So cute!
The flavor was super minty - which I liked. Definitely much stronger than anything I've gotten at a drugstore. I'd be interested in trying the Cinnamon flavor as well.
This toothpaste has an odd "foam" to it when used. Most toothpastes really foam up when you brush. This did, too, but a far less amount. I don't think that adds or detracts from the likability of the product - but was just something I noticed.
I've noticed that since I've started using this, I wake up with a kind of gross taste in my mouth every morning. I can't say for sure that it's a by-product of this toothpaste, but it's the only thing that's changed with my nightly routine.
When seeing this product in my May Box I was initially unimpressed, but then I tried the product. It was wonderfully minty and had a nice smooth texture. I was impressed by the toothpaste but I don't know if it's any better than toothpaste found in drugstores especially with the higher pricepoint.5
It was a nice mint fresh toothpaste, but its 11 dollars....is that worth it..no.4
I've been hearing about this product for years and was so excited to get it in my box this month. While I enjoy the texture and the scent I'm concerned about it's cavity fighting properties as well as it's lack of endorsement by the American Dental Association.3