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Imported from Italy, this stylish toothpaste makes brushing your teeth anything but routine. Both the Classic Mint and Whitening formulas keep your breath fresh while removing surface stains from your teeth. Plus, the apothecary-inspired tube dresses up the bathroom sink.
I got drawn in by the cute packaging and the "cult" status of this toothpaste and paid way too much. I'd like to say my teeth are way whiter or that magical stars fly out of my mouth after brushing or that my breath stays fresh for a week - but sadly, it's no better than drugstore toothpaste. Bought the toothpaste, didn't get the t-shirt, probably won't buy again unless the price comes down by half.3
The tube is rather small, the taste is pretty strong and the clean feeling doesn't last as long as I'd like. Doubtful that if even bother trying a different flavor due to the price.3
I bought this for a trip to Italy to get me in the spirit. This toothpaste isn't quite as minty and the toothpaste I usually use. I enjoyed for the trip but went back to my regular paste when I returned.3
I will admit I was drawn to this because i liked the packaging. I was also interested in trying something different from usual suspects of toothpaste. I got the blue one which I believe was Peppermint and it worked well but the flavor was a bit intense. I'd be willing to try it again in a different flavor.3
The toothpaste seems to be doing its job. It's not too foamy. I purchased the Jasmine Mint. Fortunately the taste doesn't linger too long because having a mouthful of flower isn't that pleasant. Another flavor might be better.3
It's a basic toothpaste that leaves your mouth feeling fresh and clean.
I would buy it again, but I think I would get a bigger bang for my buck with a drugstore toothpaste.
I did not find anything special about this toothpaste compared to other brands i have tried in the past. Will likely be my only time buying3
Love the cute packaging and the flavor is awesome too, having it in the travel size is awesome for on the go moments3
I had high hopes for this toothpaste, but I just didn't leave my teeth as clean as I would have liked. Great flavor and packaging, but I do not think this will become a regular item for me.3
This was a strong mint flavor that we enjoyed while traveling. It is different texture than your average toothpaste which is a nice change.3