I predominantly use this product as a lip moisturizer and I generally use this before going to bed at night. However, I think this stuff smells great, has a wonderful texture, and it just works to help your chapped lips; I even used this as a moisturizer for my elbows when they get ghastly dry during the winter.
I really appreciate that the ingredients are all natural and paraben-free. My only critique is that the packaging somewhat reminded me of my grandfather's Old Spice deodorant stick...which was a bit of a psychological stumbling block when I first began putting this stuff on my lips. But since Chapstuff works and is just a great product, I quickly got over my qualms.