No gummy formula: this is a smooth high shine gloss. Like all glosses, not much staying power. Be forewarned birthday suit is exactly that: your birthday suit, not lip-lightening at all. The tube looks like it will have a light tint but it really just comes out as clear. The tiny, tiny "shimmer" doesn't show up as shimmer to the naked eye at all but just gives more glowiness. Has natural taste and feel, not stinky chemically. It reminded me of the smell of mountains and natural springs and plants. I believe the actual smells you are smelling is the argan oil and echinacea: earthy herbal. Not much of a taste at all in fact, so that's good. A good product if this is what you are looking for. I'm not sure I will enjoy it enough to say I got my $8 worth.
This is a nice lip gloss with just a light color for everyday but still makes you feel glamorous. It made my lips softer.
Little goes a long way
That said, I love this lip gloss. Feels thick and creamy, so you don't have to use very much. And kept my lips feeling soft.
I liked how shiny it is but I do not care for the smell at all, it leaves a bad taste in your mouth
Love the color
This lip gloss adds an excellent color and shine to your lips and works with any outfit or style! I would highly recommend- loved this product!!