Editor's TipEditor's Tip

For even more impact, sculpt the perfect arches with Benefit’s Brow Zings.

Benefit Cosmetics

Birchbox Breakdown

Consider this mascara the no-fuss alternative to falsies. It deals lashes a one-two punch, adding both length and volume to keep them looking anything but lackluster. We love how the long-wearing formula doesn'’t run or smudge, even after a whole day of wear, and gives our lashes a natural-looking curl without weighing them down. —The unique definition-enhancing brush lifts and separates each and every lash, even the tiny ones at the corners of your eyes, and the jet-black color makes eyes pop—it’'s especially great when you'’re trying to achieve a dramatic night out look. You'’ll have to convince your friends that you’'re not sporting faux lashes.

How to Use

Wiggle this thick brush from the base of lashes to the ends for the full volumizing and lengthening effect. Maneuver the brush’'s tip to catch those elusive bottom lashes, and don’'t hesitate to layer up. Toss this mini version in your bag for on-the-go touchups.

WATER (AQUA), PARAFFIN, POLYBUTENE, STYRENE/ACRYLATES/AMMONIUM METHACRYLATE COPOLYMER, BEESWAX (CERA ALBA), BIS-DIGLYCERYL POLYACYLADIPATE-2, C18-36 ACID TRIGLYCERIDE, PALMITIC ACID, STEARIC ACID, TRIETHANOLAMINE, VP/EICOSENE COPOLYMER, ACACIA SENEGAL GUM, HYDROXYETHYLCELLULOSE, PHENOXYETHANOL, TETRASODIUM EDTA, BUTYLENE GLYCOL, CAPRYLYL GLYCOL, TOCOPHERYL ACETATE, SODIUM LAURETH-12 SULFATE, GLYCERIN, POTASSIUM SORBATE, SERICIN, CALCIUM CHLORIDE, SODIUM HYALURONATE, TILIA TOMENTOSA BUD EXTRACT, CITRIC ACID, BHT, SORBIC ACID. [+/-: IRON OXIDES (CI 77491, CI 77492, CI 77499), ULTRAMARINES (CI 77007), CHROMIUM OXIDE GREENS (CI 77288), CHROMIUM HYDROXIDE GREEN (CI 77289), TITANIUM DIOXIDE (CI 77891)]. N° 05827/N

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Most Helpful Customer Reviews

It DOES what is SAYS!!!
Purchased

I have searched for DECADES to find what this mascara does!!!
It DOES make your lashes fuller and extends them beyond belief! There is NO clumping either!!!
I have VERY thin lashes and with Benefit They're real for the FIRST time in 30 years I now have BAAABOOOMM Lashes!!
KUDOS!!!

5
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Perfect for travel!

I love this mascara! It is worth the price and splurge if you are a mascara junkie like me. Benefit never disappoints as I have been satisfied with them over and over. This product certainly sets the bar high for the next time!

4
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4.5 stars
Purchased

I wish we could do half stars! This mascara is awesome and makes my lashes and eyes look amazing! Took away half a star just because when doing more than one coat of this, it clumps my lashes together, creating the need for a lash comb. Other formulas I've used don't clump them together as bad. But then again, 1 coat of this stuff is the equivalent of 4 coats of other mascaras! Definitely worth the money!

4
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The best

I have tried many, many mascaras and this is by far my favorite. The lash curler really gets every lash and makes them almost look like extensions. Nothing beats this (except perhaps the new Rollerlash).

5
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She loves it!!
Purchased

I got this for myself however my boyfriend's daughter got to it first and LOVES it!! It makes her eye lashes look so long and pretty. I ordered another one for myself; I am finishing up chemo and praying my eye lashes begin to grow back soon so I can use it too!

5
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Nice brush, very hard to remove
Purchased

I think the brush on this mascara is effective at coating all lashes, but I'm not sure it's significantly better than drug store brands. My pet peeve with this mascara is that it is very hard to remove. It requires a lot of scrubbing and makeup remover, I prefer washable mascara.

3
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Great for Bottom Lashes

I wasnt blessed with long full lashes but this mascara definitely lengthens them enough to make an impact. The brush is a little tricky to use on my upper lashes so i just use it on the tips to lengthen them. I mostly used this mascara for my bottom lashes. No other mascara can compare to this. My bottom lashes look so long and thick and since its waterproof it never smudges!

5
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Lives up it's name!
Purchased

I've heard about this product for such a long time, that I just had to try it out. And low and behold, the first time I used it, I was at a party and a woman asked me if I was wearing false lashes. Swear to God. I told her that it was the "They're Real!" mascara and we laughed. If that's not an endorsement, then I don't know what is!! This mascara is lengthening and really does rival false lashes.

5
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Gorgeous Lashes.

They look like they've been glued on. So impressed with the way my lashes look. Don't party and the fall asleep without removing your make up. I had one thick eyelash in the morning. Thank goodness for the removal. Love this

5
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Perfect Size

I love this beauty product as a full size item but as a mini is even better because you can keep it in your purse and reapply when out! This is a great mascara that lengthens your lashes while making them appear thicker. I love that I don't have to curl my eyelashes when I use this product because it gives them instant length.

5
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