#BirchboxBrag

See how customers are using this product!

Editor's TipEditor's Tip

For everyday wear, we’re fond of Benefit’s bestselling BADgal Lash Mascara.

Benefit Cosmetics

Birchbox Breakdown

Consider this mascara the no-fuss alternative to falsies. It deals lashes a one-two punch, adding both length and volume to keep them looking anything but lackluster. We love how the formula doesn’t run or smudge, even after a whole day of wear, and gives our lashes a natural-looking curl without weighing them down. The jet-black color makes eyes pop, and it’s especially great when you’re trying to achieve a dramatic night out look. You’ll have to convince your friends that you’re not sporting faux lashes.

How it Works

Kiss clumps goodbye—the smooth formula glides on easily, while the unique definition-enhancing brush lifts and separates each and every lash, even the tiny ones at the corners of your eyes. The long-wearing pigment gives your gaze seductive oomph (no lash glue required).

How to Use

Wiggle this thick brush from the base of lashes to the ends for the full volumizing and lengthening effect. Maneuver the brush’s tip to catch those elusive bottom lashes, and don’t hesitate to layer up.

WATER (AQUA), PARAFFIN, POLYBUTENE, STYRENE/ACRYLATES/AMMONIUM METHACRYLATE COPOLYMER, BEESWAX (CERA ALBA), BIS-DIGLYCERYL POLYACYLADIPATE-2, C18-36 ACID TRIGLYCERIDE, PALMITIC ACID, STEARIC ACID, TRIETHANOLAMINE, VP/EICOSENE COPOLYMER, ACACIA SENEGAL GUM, HYDROXYETHYLCELLULOSE, PHENOXYETHANOL, TETRASODIUM EDTA, BUTYLENE GLYCOL, CAPRYLYL GLYCOL, TOCOPHERYL ACETATE, SODIUM LAURETH-12 SULFATE, GLYCERIN, POTASSIUM SORBATE, SERICIN, CALCIUM CHLORIDE, SODIUM HYALURONATE, TILIA TOMENTOSA BUD EXTRACT, CITRIC ACID, BHT, SORBIC ACID. [+/-: IRON OXIDES (CI 77491, CI 77492, CI 77499), ULTRAMARINES (CI 77007), CHROMIUM OXIDE GREENS (CI 77288), CHROMIUM HYDROXIDE GREEN (CI 77289), TITANIUM DIOXIDE (CI 77891)]. N° 05827/N

More for You!
  • Free returns within 90 days of purchase
  • Extra samples and gifts in the Bonus Shop

Product Reviews & Sample Feedback

7,245 Reviews
4.4 out of 5 stars
5 Star
4633
4 Star
1666
3 Star
609
2 Star
205
1 Star
132
my profile
people who
purchased
sampled
Skin type
Dry
Combination
Normal
Oily
Skin tone
Fair
Light
Light-Medium
Medium
Medium-Dark
Dark
Age
17 & under
18-24
25-34
35-44
45-54
55 & over
Apply

Most Helpful Customer Reviews

Incredible
Purchased

I had always gravitated towards the Dior collections of mascara (Dior Show, Iconic, etc) but after receiving a sample of this in one of my first birch boxes...I was in love. People honestly do ask how I have the patience to apply fake lashes every day..and when I tell them its just two coats of an incredible mascara they are hooked. Love, love, LOVE this product.

5
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
mascara
Purchased

I was a little disappointed in this product. By itself I feel it is little week. But I used it with my other mascara and it made my lashes look longer and fuller.

3
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Great

Amazing! Great coverage and no clumping. Better than any mascara ive tried. Buy buy buy buy! Wish they had more colors tho!

4
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
I love this mascara

I am a frequent user of this mascara. Great for lengthening. However, it does dry out a little quicker that I would prefer. The unique wand is perfect for the product. This is an overall great mascara.

4
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
love this!!

doubles my eyelashes!! favorite mascara! Wasn't clumpy at all!! Great product! Love all benefit products as well. I feel like all their stuff is great quality.

5
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
awesome!

Love this product! Lashes look amazing! Doesn't flake or smudge off during the day, yet easy to remove at night.

5
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Not my favorite
Purchased

I don't really care for this mascara. It is always clumpy on my lashes! I tried it because it is a best seller, and because I like other Benefit products. I won't be purchasing this again.

3
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
I spend extra money to get this great product
Purchased

I don't usually spend this much on makeup but I love this stuff! It does everything it says, goes on easy and makes my lashes look great! It stays on all day but doesn't clump or look dry. I love it!

5
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Best. Mascara. Ever.

Adore this mascara. Can apply one coat for Oh-I-Woke-Up-Pretty everyday use, or multiple coats with some liner for Come-Hither-Gorgeous lashes. Love it.

5
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
Stunning Eyes!
Sampled

I relieved a sample and the mascara works so well, my eyes look more defined, yet not caked with too much mascara. Also, it doesn't smudge during the day so it is long lasting!

5
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No