Founder Anastasia Soare didn't just wake up one day with a brow obsession. Both classical art and her parent's tailoring business influenced the Romanian-born beauty guru. From an early age, she saw the importance of proportion—and eventually applied that appreciation to beauty. After training as an esthetician, she moved to California, where she gained a huge following of celebs and A-listers. Since then, she's become the country's top brow expert, with a string of brow studios across the country and a line of award-winning brow, skincare, and makeup products.

Makeup

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Tools

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Skincare

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