Founded in 2004, chic British brand Dr. Lipp took an all-natural formula, originally designed for nursing moms to heal sore nipples, and created Dr. Lipp's Original Nipple Balm for Lips. The nourishing balm quickly become a cult favorite of savvy makeup artists for its ability to soothe and prime chapped lips. Today, the London-based company continues to spread the word about its SOS multipurpose balm and lip gloss.