Editor's TipEditor's Tip

Our other Jouer obsession? The brand's Jouer Luminizing Moisture Tint. Try it once and you’ll see what we mean.

Jouer

Birchbox Breakdown

When we discovered Jouer, this miraculous balm is the first product we fell in love with — and our affair is going strong. It’s no surprise that we always have a tube of this on hand: it’s deeply moisturizing, smells amazing, and delivers the prettiest hint of sheer pink color. The best part? It minimizes the appearance of fine lines and boosts your lips naturally without that annoying tingly sensation found in so many other plumpers.

How it Works

The key ingredient in this amplifying treatment is Maxi-Lip, which increases blood flow to your lips without any stinging. Beyond looking fuller, your lips will also be well hydrated because of the built-in vitamin E, shea butter, and jojoba oil.

How to Use

Apply to lips as often as desired. This product is great on its own or as a first step before applying lipstick.

INGREDIENTS: POLYISOBUTENE, OCTYLDODECYL STEAROYL STEARATE, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, OZOKERITE, BEESWAX (CERA ALBA), BUTYROSPERMUM PARKII (SHEA BUTTER), RICINUS COMMUNIS (CASTOR) SEED OIL, TOCOPHERYL ACETATE, ETHYLHEXYL METHOXYCINNAMATE, ETHYLHEXYL PALMITATE, TRIBEHENIN, SORBITAN ISOSTEARATE, PALMITOYL OLIGOPEPTIDE, ISOPROPYLPARABEN, ISOBUTYLPARABEN, BUTYLPARABEN, FLAVOR (AROMA). MAY CONTAIN (+/-): TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, 77492, 77499), RED 7 LAKE (CI 15850), YELLOW 5 LAKE (CI 19140)

More for You!
  • Free returns within 90 days of purchase
  • Extra samples and gifts in the Bonus Shop

Product Reviews & Sample Feedback

1,291 Reviews
4.4 out of 5 stars
5 Star
729
4 Star
382
3 Star
125
2 Star
37
1 Star
18
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Most Helpful Customer Reviews

Love this!!

This makes your lips smooth and plump with no irritation. It is wonderful. Lasts a while as well so you don't have to worry about wasting product by constantly reapplying

5
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Favorite
SampledPurchased

This is my favorite lip balm. I have not ordered this product yet, but I love it. I plan on ordering this as soon as I can. I wish this would come in a BIG tube

5
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Perfection.
Purchased

I love this lip gloss/chap stick/lip enhancer SO much. It makes my lips look fuller and beyond that, it GENUINELY moisturizes them and helps with the fine line/edges around my lips. I will definitely buy this again.

5
Was this review helpful to you? Yes | No 1 of 1 found this review helpful. Was this review helpful to you? Yes | No
More than just balm!
Sampled

I really love this product. I have bought many tubes of it since I received my sample, and have recommended it to many people. It comes out thick, but smooths on nicely and the best part is it lasts. I love to put it on before bed and I swear when I wake up in the morning its still shiny!
It moisturizes even the chap pest lips, and gives a nice shine and subtle color.

Overall a worthy purchase, that lasts a very long time.

5
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One of my absolute favorites!
SampledPurchased

I am about to buy my second full size product. After receiving the sample size in one of my boxes, I fell in love. My lips look fuller and smoother, visibly minimizing fine lines.

5
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Awesome product, my lips love this stuff
Sampled

This product really makes my lips feel soft and smooth. The product goes on easy and doesn't cake up on my lips. After leaving the product on my lips it made them feel softer and smoother. I love the light pink color.

5
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Love it
Purchased

I love this product. I purchased it without sampling and was very happy. It makes my lips feel great without feeling sticky. It really does make them look healthier and fuller. It will be a staple in my purse from now on.

4
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Great product
Sampled

My lips love this stuff. I usually do not wear anything on my lips during the day and this is a nice subtle alternative.

4
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Loved this!
Sampled

Loved this so much I bought the product. Loved the color as well. Told friends and family about this brand and product.

5
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Love my lips with this. .
Purchased

I purchased this after looking for something that I can wear for everyday to moisturize my lips. ... I found this and read all the positive reviews and they were true.! This is more of a creamy consistency and doesn't have much color which is perfect for me. It instantly makes my lips very soft without any stickiness.

5
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