Editor's Tip Editor's Tip

For a glamorous evening look, pair with Marcelle’s BB Cream Golden Glow, which has light-reflecting pigments that create a natural radiance.

Marcelle Twist Push Up Mascara

$15.00

Availability: In stock

$15.00

Birchbox Breakdown

Most of us are, er, intimately familiar with the shaping power of well-constructed undergarments. Enter Marcelle’s Twist Push-Up Mascara, which creates the same effect for eyelashes. Its adjustable brush both defines and adds volume to lashes, resulting in that coveted doe-eyed look. Plus, the coal-black mascara is hypoallergenic and perfume-free, and it doesn’t clump or flake off.

How to Use

Apply to eyelashes with the brush in its regular position, then rotate end to twist bristles together, and apply a second coat.

ACACIA SENEGAL GUM, ACRYLATES COPOLYMER, AQUA/WATER/EAU, BUTYLENE GLYCOL, C18-36 ACID TRIGLYCERIDE, CERA CARNAUBA/COPERNICIA CERIFERA (CARNAUBA) WAX/CIRE DE CARNAUBA, EDTA, GLYCERYL STEARATE, HYDROXYETHYLCELLULOSE, KAOLIN, METHYLPARABEN, PALMITIC ACID, PHENOXYETHANOL, POTASSIUM SORBATE, PROPYLPARABEN, STEARIC ACID, SYNTHETIC BEESWAX, TRIETHANOLAMINE. MAY CONTAIN IRON OXIDES.

More for You!

Product Reviews & Sample Feedback

296 Reviews
4.3 out of 5 stars
5 Star
172
4 Star
75
3 Star
26
2 Star
17
1 Star
6
my profile
people who
purchased
sampled
Skin type
Normal
Dry
Oily
Combination
Skin tone
Fair
Light
Light-Medium
Medium
Medium-Dark
Dark
Age
17 & under
18-24
25-34
35-44
45-54
55 & over
Apply

Most Helpful Customer Reviews

a serious mascara!
Purchased

i recently discovered this brand through birchbox. as a libra, i really like options, and i also have a friend named marcelle, so i couldn't resist trying this mascara. :)

this mascara is not for makeup novices. this truly is a serious mascara with two different brushes in one package. when you first pull the wand out, the brush is extended and you apply one coat with the brush in that position for long, defined lashes. then, if you twist the base of the wand, the brush compresses for volume. you can either re-dip the wand or use the leftover mascara on the second step. either way, this combo creates perfectly defined lashes with no clumps and no wilting.

be warned though, that this is not really for a quick swipe of mascara when you're running out the door (if you're going to do that, i suggest skipping the first step and using the compressed brush). i also do not recommend two coats using only the extended brush because i wound up with lashes that looked incredibly fake. you need to pay attention with this one but it's well worth it.

4
Was this review helpful to you? Yes | No 31 of 31 found this review helpful. Was this review helpful to you? Yes | No
Holy Eyelashes, Batman!
Purchased

I adore this mascara, and I love that it can work for day and night looks equally. Need a quick eye booster for work, just twist the brush down for volume, apply, go forth, and blow daily annoyances away with the category 4 hurricane that will undoubtedly be started when you bat your eyes. Date night? Start with the un-scrunched lengthening brush, allow to dry a little (not totally) then follow up with a coat with the twisted down version for eyes that say "Yes, hello, I'm fabulous. Pay attention to me now."

4
Was this review helpful to you? Yes | No 7 of 7 found this review helpful. Was this review helpful to you? Yes | No
SO amazing!
Purchased

I was looking for a new mascara because the one I had been using or years was discontinued! I was heartbroken. I was looking through birch box's mascara's when I found this one. Its completely amazing, the first coat lengthens your lashes, then the second one makes it look full. Usually doing my mascara I would use two different mascaras, but not anymore! I would definitely recommend this to anyone thats obsessed with their lashes.

5
Was this review helpful to you? Yes | No 6 of 6 found this review helpful. Was this review helpful to you? Yes | No
Bummer...

Let's start with the good: It's a great mascara. Goes on well, takes a second coat like a champ, doesn't flake, gives great volume, and my eyelashes don't dry out.
The bad: Don't tease me with the idea of two wands. The twist does not work. I'm happy that this idea had me step away from my favorite mascara for a new, but don't tease a girl.

2
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No
lashes
Purchased

I love this mascara, it adds length & volume to my lashes while keeping them looking very natural. I would highly recommend this for anyone looking to try a new mascara

5
Was this review helpful to you? Yes | No   Was this review helpful to you? Yes | No