Judy Nural was an expatriate living in Turkey when she first experienced the bath ritual that would change her life. After getting a head-to-toe Turkish deep exfoliation treatment, she was washed up with pure olive oil soap. She was amazed at how it left her skin remarkably soft. Upon returning home to the U.S., Nural searched around for a spa treatment that would replicate the same results, but nothing came close. Not one to give up easily, Nural honed in on the essentials of Turkish bathing practices to create MicrodermaMitt®, a collection of silky exfoliating mitts and olive oil-based products. Since it launched in 2005, the company has become a favorite brand of prestigious medi-spas and dermatologists.