So I use this product every single day.
I'm really white, and I use the palest shade of concealer they offer, and it pretty much matches me perfectly.
I really do like this product, but I only have one qualm. Whenever I put it on my dryer spots, like my T zone and my cheeks, it looks a little scaly. On top of that, I've got some seriously red cheeks, like tomato red, on a regular basis, and this doesn't really do much to cover it. Mostly, it just mutes all your imperfections. Maybe I don't put enough of it on or something, but overall, I do like this product. It covers the most of my imperfections, and I'd recommend trying it!