Editor's TipEditor's Tip

Our other Jouer obsession? The brand's Jouer Luminizing Moisture Tint. Try it once and you’ll see what we mean.

Jouer

Birchbox Breakdown

When we discovered Jouer, this miraculous balm is the first product we fell in love with — and our affair is going strong. It’s no surprise that we always have a tube of this on hand: it’s deeply moisturizing, smells amazing, and delivers the prettiest hint of sheer pink color. The best part? It minimizes the appearance of fine lines and boosts your lips naturally without that annoying tingly sensation found in so many other plumpers.

How it Works

The key ingredient in this amplifying treatment is Maxi-Lip, which increases blood flow to your lips without any stinging. Beyond looking fuller, your lips will also be well hydrated because of the built-in vitamin E, shea butter, and jojoba oil.

How to Use

Apply to lips as often as desired. This product is great on its own or as a first step before applying lipstick.

INGREDIENTS: POLYISOBUTENE, OCTYLDODECYL STEAROYL STEARATE, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, OZOKERITE, BEESWAX (CERA ALBA), BUTYROSPERMUM PARKII (SHEA BUTTER), RICINUS COMMUNIS (CASTOR) SEED OIL, TOCOPHERYL ACETATE, ETHYLHEXYL METHOXYCINNAMATE, ETHYLHEXYL PALMITATE, TRIBEHENIN, SORBITAN ISOSTEARATE, PALMITOYL OLIGOPEPTIDE, ISOPROPYLPARABEN, ISOBUTYLPARABEN, BUTYLPARABEN, FLAVOR (AROMA). MAY CONTAIN (+/-): TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, 77492, 77499), RED 7 LAKE (CI 15850), YELLOW 5 LAKE (CI 19140)

More for You!
  • Free returns within 90 days of purchase
  • Extra samples and gifts in the Bonus Shop

Product Reviews & Sample Feedback

1,563 Reviews
4.3 out of 5 stars
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857
4 Star
468
3 Star
171
2 Star
46
1 Star
21
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Most Helpful Customer Reviews

Perfect plumper!
Sampled

I love lip enhancers and this makes my lips look so kissable without any tingling or burning. I'll be purchasing the full size after my sample runs out for sure!

5
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Suprisingly great
Sampled

I expected this to be a so so product because I struggle to find wonderful lip balms and to my surprise it was great!!

5
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Great gloss, but not a "plumper"
Sampled

The packaging, sample size and texture are great. I love the gloss and moisturizing effect, but didn't experience any plumping effects at all.

3
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Lip repair
Sampled

ABSOLUTE BEST lip moisturizer I have ever used. I will be buying ghis

5
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Pleasantly Surprised
Sampled

I am a huge lipstick aficionado, so I was very pleasantly surprised to receive this in my March Birchbox. I wear lipstick quite often, so this was something great to receive, since it is not something I would typically purchase.

5
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Lip Plumper
Sampled

I think it plumped my lips a little bit, but was not super effective. It didn't sting or tingle at all, which was nice. Even though it wasn't super plumping, it did give my lips a pretty shine.

4
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my lips feel great
SampledPurchased

very hydrating nice consistency can easily replace my usual chapstick and lasts longer when its applied than chapstick i will definitely add this to my routine

5
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Just No
Sampled

This stuff was so think plus it made my lips super dry. The only after affect I had was that all the skin on my lips then peeled off. YUCK.

1
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Does it really work?
Sampled

I couldn't tell if this actually plumped my lips or just made them shiny.

3
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Nothing amazing!!
Sampled

It's a decent lip balm but it didn't do anything amazing. And I can buy a similar product for way less at the drug store

2
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