Make no mistake, this eye cream is pricey. BUT, it lasts absolutely forever and it really works. Most importantly, I can put it on under my eye makeup and I don't end up with raccoon eyes by lunch. That's because it soaks in and does it's job. Yes, it is an investment but one worth making. I'm in my mid-40's and I have started taking my skin care VERY seriously. I use other Darphin products and have yet to find one that I don't adore.