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amika Bust Your Brass Cool Blonde Shampoo

$24.00 Ships Free
10 oz.

Availability: In stock

$24.00

Birchbox Breakdown

Same formula you love, fresh new look!

Buttery blonde hair with zero brassiness? It’s totally possible. The violet pigment in this shampoo cancels out those harsh yellow tones that usually appear in pale, cool colors. The formula is pH-balanced and sulfate-free, meaning it won’t strip your hue or fade it fast. It also contains deeply nourishing ingredients like avocado oil, wild cherry bark extract, and sea buckthorn seed oil, so you don't have to compromise hydration for color protection.

How to Use

Apply a dime-sized amount to wet hair and massage it into your scalp and strands, making sure it’s evenly distributed. Rinse well with warm water.

Water/Eau/Aqua, Sodium C 14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Disodium Cocoamphodiacetate, Glycol Stearate, Fragrance/Parfum, PEG-7 Glyceryl Cocoate, Sodium Methyl Cocoyl Taurate, Dehydroacetic Acid, PEG-150 Distearate, POLYQUATERNIUM-10, PEG-12 Dimethicone, Citric Acid, Violet External 2 (CI 60730), Disodium EDTA, Prunus Serotina (Wild Cherry) Bark Extract, Hydrolyzed Keratin, Persea Gratissima (Avocado) Oil, Hippophae Rhamnoides (Sea Buckthorn) Seed Oil, Benzyl Alcohol, Propylene Glycol

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Product Reviews & Sample Feedback

437 Reviews
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121
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69
2 Star
23
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10
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Most Helpful Customer Reviews

Hate
Sampled

I do not like these products but keep getting them.

1
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Great Purple shampoo
Sampled

I’ve tried them all and this product falls right at the top. It kept my tones cool and has a nice smell. It also left my hair feeling clean.

5
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Solid
Sampled

I know it’s scary to see the purple color but I loved this product!! Rejuvenated my blond color and was great overall

5
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Love
Sampled

Love the smell but even better is that it actually reduces brassiness and keeps my blonde a cool color without turning it purple when I let it sit. My hair is dark so when I highlight the purple shampoo/conditioners are my best friend.

5
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This product was TERRIBLE.
Sampled

My hair became dried out and brittle. Only my ends lighted, but my roots became a more warm color than ever before. It seriously made no sense AND it also turned my grey nail polish yellow...?

1
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