I've used sprays, "shampoos" and other brush cleaners, as well as just regular old hair shampoo to clean my brushes. I tried this out this morning, and it cleaned my brushes faster than anything else has. I whisked my brushes on the solid to pick up some soap, and wiped it around on the pink scrubber, and they were cleaned faster than I could have imagined. As someone who's not the best at cleaning my brushes in a timely matter, cutting down on the time spent may get me to be better about taking care of my brushes. Even the foundation/powder/concealer brushes, which typically have the most build-up, cleaned with ease. My white brushes with Turquoise eye shadow (Mardi Gras Mermaid) cleaned up good as new. I won't ever go back to brush "shampoo."