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Editor's TipEditor's Tip

For everyday wear, we’re fond of Benefit’s bestselling BADgal Lash Mascara.

Benefit Cosmetics

Birchbox Breakdown

Consider this mascara the no-fuss alternative to falsies. It deals lashes a one-two punch, adding both length and volume to keep them looking anything but lackluster. We love how the long-wearing formula doesn’t run or smudge, even after a whole day of wear, and gives our lashes a natural-looking curl without weighing them down. The jet-black color makes eyes pop, and it’s especially great when you’re trying to achieve a dramatic night out look. You’ll have to convince your friends that you’re not sporting faux lashes.

How to Use

Wiggle this thick brush from the base of lashes to the ends for the full volumizing and lengthening effect. Maneuver the brush'’s tip to catch those elusive bottom lashes, and don'’t hesitate to layer up.

WATER (AQUA), PARAFFIN, POLYBUTENE, STYRENE/ACRYLATES/AMMONIUM METHACRYLATE COPOLYMER, BEESWAX (CERA ALBA), BIS-DIGLYCERYL POLYACYLADIPATE-2, C18-36 ACID TRIGLYCERIDE, PALMITIC ACID, STEARIC ACID, TRIETHANOLAMINE, VP/EICOSENE COPOLYMER, ACACIA SENEGAL GUM, HYDROXYETHYLCELLULOSE, PHENOXYETHANOL, TETRASODIUM EDTA, BUTYLENE GLYCOL, CAPRYLYL GLYCOL, TOCOPHERYL ACETATE, SODIUM LAURETH-12 SULFATE, GLYCERIN, POTASSIUM SORBATE, SERICIN, CALCIUM CHLORIDE, SODIUM HYALURONATE, TILIA TOMENTOSA BUD EXTRACT, CITRIC ACID, BHT, SORBIC ACID. [+/-: IRON OXIDES (CI 77491, CI 77492, CI 77499), ULTRAMARINES (CI 77007), CHROMIUM OXIDE GREENS (CI 77288), CHROMIUM HYDROXIDE GREEN (CI 77289), TITANIUM DIOXIDE (CI 77891)]. N° 05827/N

More for You!
  • Free returns within 90 days of purchase
  • Extra samples and gifts in the Bonus Shop

Product Reviews & Sample Feedback

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Most Helpful Customer Reviews

long lasting
Sampled

I have a tendency to accidentally rub my eyes towards the end of the day. This magic mascara didn't end up all over my face! Love it!

4
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Love it!

I love this mascara and I can't imagine going anywhere with out it. I have light brown short lashes and when I apply a few coats of this mascara my lashes are noticeably longer, darker and thicker.
I use it every morning as part of my daily makeup routine. If you have thin or light lashes you will be happy with your purchase.

5
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Love this mascara!
Purchased

Benefit They're Real is my favorite Mascara! The brush is to die for! It lasts all day and lengthens your eyelashes incredibly!

5
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The only mascara I'll buy -
Purchased

I am obsessed. It started with a tiny sample a while back, and I haven't been able to find another mascara that does the job as well! It stays on forever and as someone who layers up, it goes on bold and clump free!

5
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PERFECT!
Purchased

I love this stuff! Makes my eyelashes huge without clumping up and it seems to last forever. I can't imagine using anything else!

5
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works well

Works well, but I wasn't as impressed as I wanted to be. Gives even coverage and dries quickly, but I'll probably just go back to one of the drugstore brands.

4
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Love it!
Purchased

This mascara works great. I like the packaging. The brush itself is unique. I Would definitely buy this again in the future!

5
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Like it as a second coat

I like this mascara as a second coat, because it didn't offer me the "va-voom" that I was expecting. Still works well though.

4
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Love it!

I received this mascara for a gift last year, I love it! I've bought it twice since. I haven't found another product I like as much.

5
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Very great at first but...

It works I love this mascara for more of combed out lash and more volume to your lashes bur it seemed to dry out quicker then other lashes and when there is less product on the brush it sorta stabs my eye.. I'm going to buy this again but I'll make sure to keep track on how long I keep this mascara open and used for.

4
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