Editor's TipEditor's Tip

Is the primer’s shade not exactly your color? Mix it with a bit of your foundation (try a ratio of 80% primer and 20% foundation) to create the ideal canvas for your lids.

Smashbox Cosmetics

Birchbox Breakdown

In the grand scheme of things, dealing with melting eye makeup is no worse than coping with a paper cut. That said, minor annoyances can be major distractions. This beige-tinted universal primer acts like a bandage by covering up fine lines and discoloration on and around your lids. At the same time, it works to prevent shadow from creasing and fading. So, while we can’t tell you how to avoid paper cuts (if you figure it out, let us know), this minor annoyance can quickly become a thing of the past.

How it Works

The silicone-based formula contains phytomoist, a plant-based hyaluronic acid, and glycerin to deliver moisture, while soft focus pearls diminish the appearance of lines. Betaine smooths skin, creating an ideal canvas for that killer smoky eye or natural day look. A patented Qusome® complex helps all of the beneficial ingredients sink in, and the wand makes application a cinch.

How to Use

Dab a tiny amount onto your lids with the wand, and gently blend with your fingertips. Follow with shadow or wear it alone for a nude eye look. You can also put a bit beneath your eyes to brighten dark circles.

Please contact Customer Service (877) 487-7272 for ingredients.

More for You!
  • Free returns within 90 days of purchase
  • Extra samples and gifts in the Bonus Shop

Product Reviews & Sample Feedback

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Most Helpful Customer Reviews

This stuff rocks!
Purchased

I absolutely adore smash box! This does not disappoint! It goes on lightweight but provides great coverage. My eyeshadow was budge proof all day, and because I'm terrible at washing off eye makeup at night, I can say it stayed put the second day as well. Also works great as an under eye concealer. I will never be without this stuff again!

5
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Mediocre

For some reason, I never notice any major benefits from eyelid primers. Maybe it's because I don't wear elaborate eye shadow (usually just a solid neutral).

This one works fine, and I think I could tell a slight difference in how well my eye shadow stayed put throughout the day, but I just don't need it for my relative low-maintenance makeup routine. So it's not worth the money for me, but it is nice to have the sample on hand when I wear heavier makeup for special events.

3
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Finally my shadow and liner stay put!
Purchased

My eye liner and eye shadow always seemed to move--usually to make me look like I have dark circles under my eyes. I bought the Smashbox Cosmetics trial kit and the photo finish lid primer was included. It's amazing!! My shadow and liner stay where I've put them!! No more dark circles!! I am so in love with this that I bought the full size version for full price. This is totally worth it.

5
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Loved it

I really liked this product. This was the first time I have used a lid primer before and now I have to have it. You wont be disappointed with this product. Its great

5
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LOVE THIS PRIMER
Purchased

I can't say enough good things about this amazing lid primer. It keeps my eye shadow in place all day long. Will continue purchasing this item from Birchbox. If you haven't tried this product then you don't know what you are missing!

5
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Best eye primer ever
Purchased

This is by far the best eye primer I've ever used. Easy to apply, and makes a huge difference in the staying power of my eyeshadow. I've used both powder and cream eye shadow and both stay all day with this primer. A must have!

5
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Works Well

It works really well to prevent shadow from creasing and fading. Also, it covers up fine lines and discoloration on and around your lids really well.

4
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great product
Purchased

I love this product. Goes on smoothly with fingertip. I like to use it by itself on days where I want a subtle look and I use it under my eyeshadow when I want to crank it up a notch. It stays on all day and looks great, no creasing.

5
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BEST lid primer

This is the best lip primer I've ever used! The consistency is key for me, and this product is perfect. Not runny, but not too thick either. Also, the tint is perfect for my fair skin. Love!

5
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Perfect base for shadow
Purchased

Photo Finish Lid Primer goes on smooth and creates a fresh base for my shadow. The color is neutral and doesn't distort eye shadow colors I put on top. Best yet, it makes my eye shadow last all day!

5
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