Editor's TipEditor's Tip

Is the primer’s shade not exactly your color? Mix it with a bit of your foundation (try a ratio of 80% primer and 20% foundation) to create the ideal canvas for your lids.

Smashbox Cosmetics

Birchbox Breakdown

In the grand scheme of things, dealing with melting eye makeup is no worse than coping with a paper cut. That said, minor annoyances can be major distractions. This beige-tinted universal primer acts like a bandage by covering up fine lines and discoloration on and around your lids. At the same time, it works to prevent shadow from creasing and fading. So, while we can’t tell you how to avoid paper cuts (if you figure it out, let us know), this minor annoyance can quickly become a thing of the past.

How to Use

Dab a tiny amount onto your lids with the wand, and gently blend with your fingertips. Follow with shadow or wear it alone for a nude eye look. You can also put a bit beneath your eyes to brighten dark circles.

Please contact Customer Service (877) 487-7272 for ingredients.

More for You!
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Product Reviews & Sample Feedback

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Most Helpful Customer Reviews

It's ok...

This one always seems to dry out too fast on me... Probably halfway through use. It's ok at first. Would be so much better if they took Urban Decay's lead and switches from a bottle with a want to a squeeze tube.

3
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Very nice!

Stays on 24 hours +. Feels good and really makes the eyeshadow stand out and stay on.

5
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First primer to work all day for me
Purchased

This will be a daily use product for me! This is first (tried Clinique and es da Lauder) lid primer that has actually worked! The price is similar to other brands. I think I have oily eyelids because I get a nasty crease normally but not with this product! I am so happy!

5
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Can't be without it
Purchased

I had never used an lid primer before but after reading the reviews purchased this one. Now I can't go with out it. Perks up eyes immediately and evens small lines and redness. Sometimes I use without an eyeshadow to even out skin tone.

5
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It's Great!

I first used this product with the Smashbox Try It Kit and I loved it. My eye shadow stayed put through the whole day and it wasn't greasy and didn't crease at all. It's just a bit difficult to remove your makeup at the end of the night!

4
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Fan!

I like any primer for eyes but this has been my favorite. This lid primer is creamy and blends well. It's very light on the lids. I recommend you give it a try.

5
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It works on my super oily lids
Purchased

I have hunted around for a lid primer for a long time and so many fall short! But this one works for my oily eyelids AND keeps shadows on my lids instead of flaking off into my sensitive allergy eyes. It's pricey but it does work. My only complaint is that it dries out pretty easily in the tube. I can still dig the product out with an orange stick, though, so it's not a deal breaker.

5
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Bright eyes
Purchased

This I primer made by Smashbox make sure eyeshadow stand out so well. The colors are more vivid and your eyeshadow stay on much longer and don't Show fine lines at all

4
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great

I love this. It keeps my eye shadow on great and it lasts all day long. It's small but worth it.

4
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Didn't blend well.

This primer was ok. It held my eyeshadow however, it's a thick tinted primer and it was hard for me to blend well so I didn't have a weird line by my eyebrow. I would prefer an invisible primer over this. I don't think I will buy this again.

2
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