Editor's TipEditor's Tip

For the ultimate in healing, pair with TONI&GUY’s Nourish Conditioner for Damaged Hair.

TONI&GUY

Birchbox Breakdown

We seem to do our darndest to wreak havoc on our hair (highlights, lowlights, straighten, curl, the list goes on), but sometimes even thinking about repairing our strands seems daunting. UK-based TONI&GUY makes it easy peasy with this shampoo specially formulated for damaged hair, which softens and fortifies for radiant results.

How it Works

The cleanser works to gently refresh and strengthen hair that’s become weak, dull, and damaged from daily styling abuse. The result is a revived, healthy-looking ‘do.

How to Use

Apply to wet hair, work into a lather, and rinse. Repeat if desired.

Aqua (Water), Sodium Laureth Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Dimethiconol, Parfum (Fragrance), Glycol Distearate, Glycerin, Carbomer, Guar Hydroxypropyltrimonium Chloride, Gluconolactone, Trehalose, Adipic Acid, Sodium Sulfate, TEA-Dodecylbenzenesulfonate, Amodimethicone, PPG-12, Citric Acid, Disodium EDTA, PEG-45M, Trideceth-12, TEA-Sulfate, Triethanolamine, Cetrimonium Chloride, DMDM Hydantoin, Sodium Benzoate, Magnesium Nitrate, Magnesium Chloride, Methylchloroisothiazolinone, Methylisothiazolinone, Citronellol, Geraniol, Limonene, Linalool, CI 77019 (Mica), CI 77891 (Titanium Dioxide).

More for You!
  • Free returns within 90 days of purchase
  • Extra samples and gifts in the Bonus Shop

Product Reviews & Sample Feedback

956 Reviews
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383
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318
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168
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Most Helpful Customer Reviews

Great product
Sampled

Smells great! Product felt great in my hair. The smell lasted for over a day! Would buy this product again.

5
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Love
Purchased

This shampoo smells delicious! A little bit goes a very long way and it keeps my hair soft and fluffy.

5
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Great Product
Sampled

Ive been using Toni and Guy products for years. I never get tired of them. No matter how damaged my hair is Toni and Guy always manage to make my hair soft and shiny and strong.

4
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Love it
Purchased

I really love Toni & Guy's Cleanse Shampoo for Damaged Hair. It smells nice and makes my hair look non frizzy.

5
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Great shampoo
Sampled

Leaves your hair feeling clean and super shiny! It's a great shampoo and a little goes a long way.

5
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Hair Feels Refreshed
Sampled

I love how refreshed and clean my hair felt after using this shampoo. It's like it removes all the build up from other shampoos and products and leaves you with soft, squeaky clean hair that only gets better with the conditioner!

5
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Love it.
Sampled

I LOVE this shampoo. I received a sample in my box and love how it feels on m hair. It foamed up nicely, was easy to rinse out and left my hair feeling light and not at all weighed down.

5
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Great product, terrible bottle
Sampled

The shampoo is silky and has a great scent. My hair felt incredibly silky, even after several uses. Unfortunately, the bottle is awful. The print on the outside will come off on your hands when it gets wet, so expect to be washing your hair with Toni&Guy shampoo along with black ink specks.

3
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Smells great!
Sampled

I adored the smell but I have way too much hair for this small product sample so I gave it to my mother who has extremely damaged hair and she loved it!

5
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Toni & Guy
Sampled

Everyone of their products are fabulous for the hair, as a hair dresser I recommend it to anyone who wants to try something new and wants that silky feeling hair!

5
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