Editor's TipEditor's Tip

Complement your new look-at-me lashes with W3LL PEOPLE's high-impact Elitist Mineral Shadows.

W3LL PEOPLE

Birchbox Breakdown

From splurging on extensions to stocking up on our favorite drugstore falsies, we go to great lengths to get the kind of lashes we wish we were born with. Now, thanks to W3LL PEOPLE’s all-natural, pro-grade formula, we can take our less-than-fluffy natural lashes to new extremes without subjecting them to harsh chemicals or dyes. The clump-resistant wand lifts and separates lashes, while the nutrient-rich formula coats them with a luxe, glossy black color.

How to Use

Gently wiggle the wand back and forth from the roots to the tips of lashes. Repeat if desired for added length and thickness.

Cera Alba (Beeswax)*, Stearic Acid, Copernicia Cerifera (Brazil Wax), Cera/Copernicia Cerifera (Carnuba Wax)*, Castor Isostearate (Castor Oil), Beeswax Succinate, Dehydroacetic Acid, Glyceryl Stearate, Glycerin, Benzyl Alcohol, Palm Glycerides, Tocopherol, Helianthus Annus (Sunflower) Seed Oil, Geraniol, Limonene. May Contain + / - : ci77499 (Iron Oxide); *Certified Organic

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Most Helpful Customer Reviews

SO impressed

I got a preview sample of this and it is AMAZING. So much more impressive than any other natural mascara. I didn't have high hopes for it, but I was wrong. It makes lashes super long and super black. It dries well, wears well, layers well, and doesn't smudge. Also there's no weird smell like a lot of other "natural" mascaras.

Seriously I have tried every high end mascara on the market (YSL, Guerlain, Givenchy, Dior, Chanel) and this one takes the cake.

5
Was this review helpful to you? Yes | No 66 of 70 found this review helpful. Was this review helpful to you? Yes | No
Fringed out

This mascara gives good lash definition and no clumping. Very silky application and lasts throughout the day. Not much a dramatic look, rather a more "natural" look.

4
Was this review helpful to you? Yes | No 13 of 13 found this review helpful. Was this review helpful to you? Yes | No
Works well

No clumps when I used. Lasted all evening and didn't flake. Good size sample also.

5
Was this review helpful to you? Yes | No 9 of 9 found this review helpful. Was this review helpful to you? Yes | No
Unfortunately, the worst
Purchased

Although I have purchased other products from this company and was quite pleased with them, I have to say that this was actually the worst mascara that I have tried in recent memory.

Finding a good mascara (and for that matter eye liner), that doesn't leave on looking like a raccoon before the day is out is always a challenge. As it can be hard to tell if it is the mascara or eyeliner that may be the culprit, I opted to try this product without any eyeliner during my first use, so that I would have a clear idea of how smudge proof it might be.

Unfortunately, this mascara was leaving traces of itself both above and below my eyes from basically right after it had been applied (but should have had time to dry) until I used eye make-up remover to take it off for the second time the next morning!

I checked it at every opportunity, found that it had smeared, cleaned the area up, only to check it again in an hour or so, to find the same result. I truly can't recall ever having a mascara that was quite that bad. I believe that with every blink, the color dislodged...while at the same time, some managed to cling on enough that my evening cleaning didn't remove all traces of it and I was confronted with raccoon eyes again in the morning.

Very disappointing, especially as I mentioned, I have purchased other products that I was pleased with, which is why I decided to give it a try in the first place.

3
Was this review helpful to you? Yes | No 40 of 49 found this review helpful. Was this review helpful to you? Yes | No
All-natural mascara=poor quality

When I put this on, I wasn't impressed with how my lashes fared. It was a pretty thin, unextended look. Then, within a few hours, it began showing up under and all around my eyes, even though I don't even apply mascara to my bottom lashes. By the end of the day, most of it was under my eyes with little left on my lashes. I like natural products, but they need to work.

1
Was this review helpful to you? Yes | No 6 of 6 found this review helpful. Was this review helpful to you? Yes | No
smudges
Sampled

It goes on smooth, no smell, nice package...but made me look like a raccoon, it smudges everywhere, all day.

3
Was this review helpful to you? Yes | No 3 of 3 found this review helpful. Was this review helpful to you? Yes | No
the.best.ever.

And get this... it smells great! Who'd have thought? Doesn't clump, stays on when I want it to, comes off when I want that too. Did I mention it smells good? Awesome.

5
Was this review helpful to you? Yes | No 2 of 2 found this review helpful. Was this review helpful to you? Yes | No
Love!!
SampledPurchased

I purchased this product I loved it so much. Not only because it's all natural and I am all about that, but it just goes on so smoothly and feels fresh.

5
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GREAT PRODUCT
Sampled

This mascara is AMAZING. Doesn't irritate my eyes-as many mascaras do-and applies evenly and beautifully. My recommendation? BUY IT. Five stars.

5
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Great Mascara
Sampled

This mascara was so awesome!!! It was great to use as a base mascara to spread out my lashes and make them so full and fluffy. I was very impressed by this brand!

5
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