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Three-time winner of Allure's Best of Beauty Award, this innovative concealer veils imperfections without feeling heavy. The formula, made with all-natural and organic ingredients, magically adjusts and blends into your skin tone. This A-list formula contains moisturizers like coconut and jojoba seed oils to smooth and hydrate skin while canceling out flaws. Five universal shades are designed to cover the entire skin spectrum.
I've gone all natural with my makeup and skincare routine a few years ago and have been using this for years now. I almost hesitate to call this a foundation. I find it's more like a tinted skin cream that blends into the skin, lightly hiding and blurring imperfections. If you a higher coverage product or if you have oiler skin (since this is coconut oil based), you should probably look elsewhere. But I find this is perfect for my dry skin, especially on days that I want a bit of coverage but don't want to necessarily feel it on my skin.5
Best concealer ever. I've bought it several times now. The color is just right and it covers up dark circles and blends In smoothly.5
I wish they had larger sizes available. This concealer blended perfectly with my skin and did not dry it out. I will definitely keep these in stock.5
I have serious under eye circles (hereditary) so I am always on the look out for a concealer that will finally do the job. It is a never ending search. I have yet to find one that is perfect: covers circles completely, does not settle into fine lines, does not get cakey, does not wear off after a few hours, does not dry out my under eye skin, is not too oily so it slides off, does not change color, and matches my skin tone well. This is a long list and no concealer yet has matched all the criteria. That said, this is a decent concealer for the most part. It is creamy so I did worry about sliding, and had to set with a powder. I don't really like to do that because powder seems to accentuate the little lines around my eyes. But if you do not have my old eyes then you should be fine. It is build-able coverage, so if you need a heavy duty amount just allow a little bake in between applications. It did last about a day, by dinner it needed to be reapplied though. This did not clog my pores or make me break out, which is a good thing. It does cover reasonably well, and the light medium matched my skin tone for the most part.4
So, at any given time my make up bag has no less than 3 concealers. I'm always in search of the holy grail that will cover my raccoon eyes, and (newly gifted in my thirties) redness around my nose. At first I was all 'meh', but it's growing on me. Once it's warmed up a little it spreads nicely, you can build the coverage and it blends well. I'd buy this again.4
I like the coverage and consistency of this product but it does seem to wear off after a few hours.3
This is great for dry skin which is what was appealing for me. It goes on smoothly and provides light coverage. It best for under your eyes I do not feel it covered my blemishes well on the rest of my face. I also usually apply my foundation first but with this product I feel it applies best under my foundation.4
I bought this in Light, using it along with the Jouer luminizing moisture tint sunscreen. Definitely a Birchbox favorite, it is officially my new go-to concealer!5
This is the most perfect foundation/concealer/bb/cc cream I could have ever found. It matches perfectly. Covers like butter and is lightweight I forget I'm wearing makeup!!5
I truly love this product and just placed a second order. I have terrible discoloration and this really helps! I use it on my neck and sides of my face where I have blotches.5