Thanks to this nontoxic, prograde mascara, we can fluff, curl, lengthen, and volumize our lashes without subjecting them to harsh chemicals or dyes—great if you have sensitive eyes. The clump-resistant wand lifts and separates lashes and delivers just the right amount of the glossy black color. The formula is rich in nutrients so it nourishes with a botanical blend at the same time. What's more, you won't have to worry about checking for product fallout or smudges under your eyes at the end of the day because it lasts through it all.
I got a preview sample of this and it is AMAZING. So much more impressive than any other natural mascara. I didn't have high hopes for it, but I was wrong. It makes lashes super long and super black. It dries well, wears well, layers well, and doesn't smudge. Also there's no weird smell like a lot of other "natural" mascaras.
Seriously I have tried every high end mascara on the market (YSL, Guerlain, Givenchy, Dior, Chanel) and this one takes the cake.
Although I have purchased other products from this company and was quite pleased with them, I have to say that this was actually the worst mascara that I have tried in recent memory.
Finding a good mascara (and for that matter eye liner), that doesn't leave on looking like a raccoon before the day is out is always a challenge. As it can be hard to tell if it is the mascara or eyeliner that may be the culprit, I opted to try this product without any eyeliner during my first use, so that I would have a clear idea of how smudge proof it might be.
Unfortunately, this mascara was leaving traces of itself both above and below my eyes from basically right after it had been applied (but should have had time to dry) until I used eye make-up remover to take it off for the second time the next morning!
I checked it at every opportunity, found that it had smeared, cleaned the area up, only to check it again in an hour or so, to find the same result. I truly can't recall ever having a mascara that was quite that bad. I believe that with every blink, the color dislodged...while at the same time, some managed to cling on enough that my evening cleaning didn't remove all traces of it and I was confronted with raccoon eyes again in the morning.
Very disappointing, especially as I mentioned, I have purchased other products that I was pleased with, which is why I decided to give it a try in the first place.
I never give much thought to mascara. However I am blown away by this one. I've been using it for a while now, goes on smoothly and it doesn't smudge or clump up. Also so happy to know it is a clean product, especially important to have around the eye area.
Would love to try more from this brand.
I have long eyelashes and I don't need much from a mascara, but still this product was disappointing. You have to apply layer after layer to get it to show up at all, and it's very challenging to prevent your lashes from sticking together. And it's also hard to feel like you really got it on your lashes without getting the product all over your eyelid in that attempt. There are better options out there for botanical mascaras. Wouldn't recommend it to anyone.
1Just tried this mascara sample and I honestly did not see a difference to my naturally dark lashes whatsoever- even after three coats. If you’re looking for something that just barely accentuates anything, this will work for you. However, if you’re looking for a product that actually brings attention to your eyes, you should try something else. ItCosmetics has a 5 in 1 mascara that actually does what I believe this mascara is trying to do (lengthen and separates lashes), but the brush and product are much better for the price
1I love that this product is cruelty free and good for the environment, however it doesn't have the dark, dramatic effect on my lashes that my regular mascara does. If you prefer a softer, more natural eye makeup look, than this may be for you. If you're going to use this, make sure you give it a significant amount of time to dry because it doesn't set and will run if you're not careful.
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