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Nexxus® Color Assure™ Vibrancy Retention Shampoo

We thought picking the perfect hair color would be the hard part——but whether we go blonde, brunette, red, or ombre, we’'ve found that keeping our strands the shade we selected is even tougher. Thankfully, this shampoo locks in color vibrancy to prevent our carefully chosen hue from fading, letting us go longer between touchups. It's made with oil to protect our strands (and hue), and formulated without color-dulling sulfates. What'’s more, it provides the extra attention——aka moisture and nourishment——that treated strands desperately need, thanks to white orchid extract, argan oil, and almond oil.

Nexxus® Color Assure™ Vibrancy Retention Shampoo
3.4 out of 5 stars, based on 5,727 Reviews 5,727 Reviews
3.4 out of 5 stars
5 Star
1154
4 Star
1744
3 Star
1545
2 Star
599
1 Star
685
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Awesome sample size
Sampled

This sample size was great! I loved the shampoo and will definitely considering buying more of it! Nice to use along with regular non color specific hair

5
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Awesome!!
Purchased

This stuff is great and I am so glad that I purchased it. Helps keep color look as good as the first day you did it.

5
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LOVEEE

I recently got one of these from my local drugstore, since it was on sale, and I have been loving it! This prevents my hair from fading and I haven't had to go for touchups for a long time!

5
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Smells great & feels wonderful
Purchased

This shampoo smells heavenly & feels so silky. Since it is sulfate free it's easy on color & has a rich thick lather. I was pleasantly surprised when I used it & am sure I'll be reordering it in the future!

5
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Nexxus Color Assure Vibrancy Retention Shampoo…..
SampledPurchased

Thank you BIRCHBOX for introducing me to this wonderful product!I love that Nexxus Color Assure Shampoo i. It's so easy on my hair color.This is the only shampoo for my hair!

5
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Wonderful product!!
Sampled

I absoutely loved this product. I could definitely tell the different in my hair color after I used it. It was much more vibrant and shiny. I would recommend it for anyone that is wanting their color to stand out from the rest :)

5
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Great product
Purchased

Nexxus Color Assure helps me surprise my hair dresser each time with how well my color holds! I swear by this shampoo and use the conditioner too. I only wish BirchBox would carry the larger size!

5
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love it
Sampled

Smells great!! Is a little pricey but seriously considering buying it. Love the conditioner as well. Nexxus is one of my favorite hair care brands.

5
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Shampoo of Choice
SampledPurchased

This Nexxus Color Assure shampoo has become my shampoo of choice. I feel that it leaves my hair clean and manageable. I really like the moisturizers in this product and feel like I need them more and more the older I get.

5
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Great product!

Great paired with the conditioner! My hair feel wonderful and smelled fantastic!

5
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